# Shae M.

> Principal Product Designer at Intuit

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/shae

## Work Experience
### Principal Product Designer @ Intuit
Jan 2023 – Jan 2025 | Mountain View, CA

### Senior Product Designer @ Intuit
Jan 2019 – Jan 2023 | Mountain View, CA

### User Experience Designer Specialist @ SAP
Jan 2018 – Jan 2019 | San Francisco Bay Area
Product designer for SAP CoPilot, a digital assistant for enterprise.

### User Experience Designer @ SAP
Jan 2016 – Jan 2018 | Palo Alto, CA
Member of Silicon Valley Next Talent Program (SVNT) pilot group consisting of 8 designers. SVNT is a rotational program within the products and innovation organization at SAP. 

Across all rotations, I have designed for conversational UI at different stages of user research, interaction design, and concept validation. Additionally, I have presented talks at SAP events and participated in conferences.

ROTATIONS

Innovation Center Silicon Valley | SAP HanaHaus Chatbot 
•  Led user research, personality development, full conversational experience flow for HanaHaus chatbot 
•  Conducted user testing and interviews using Wizard-of-Oz methods with HanaHaus customers
•  Worked closely with developers; shared insights on a daily basis
•  Published on Forbes for article I wrote about Conversational Applications/Chatbots
•  Created chatbot conversational dialogue, bot personality, and logo design for Sapphire Now Bot showcased at SAP's Annual Business Technology event: Sapphire Now (May 2016)

SAP Design | Fiori for iOS
•  Topic owner for SAP Fiori for iOS Design Guidelines: Work list and List report
•  Published design guidelines for Work list and List report on SAP Fiori Design Guidelines for iOS website
•  Created prototypes for digital assistant concept research on Sketch and InVision

SAP SuccessFactors | Conversational HR
•  Designed UI Wireframes for Conversational UI explorations on various HR use cases
•  Researched comparative analysis on existing conversational applications such as Skype bots, Slack bots, and Facebook Messenger bots

Public Speaking Experience
•  Annual UX event, HIVE (Jun 2016): Shared my UX Design and Research experience on chatbots, Artificial Intelligence, and Natural Language Processing
• IoT Day (Aug 2016): Presented latest user experience research on chatbot and conversational applications

### Audio Visual Marketing Services Intern @ DreamWorks Animation
Jan 2015 – Jan 2015 | Glendale, CA

### Market Associate Intern @ Expedia, Inc.
Jan 2015 – Jan 2015 | Tokyo, Japan

### Marketing and Social Media Intern @ DAILYLOOK
Jan 2014 – Jan 2014 | Los Angeles, CA

### Digital Media and Sales Intern @ This Saves Lives
Jan 2013 – Jan 2013 | Greater Los Angeles Area

### Market Research Intern @ Kissa Fashion Forward Clothing
Jan 2013 – Jan 2013 | Greater Los Angeles Area


## Education
### Bachelor of Arts (B.A.) in Psychology and Marketing Minor
University of Southern California
Jan 2013 – Jan 2015

### UI/UX Design
Bloc
Jan 2015 – Jan 2016

### University of San Francisco
Jan 2011 – Jan 2012


## Contact & Social
- LinkedIn: https://linkedin.com/in/shaemaeda

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Source: https://flows.cv/shae
JSON Resume: https://flows.cv/shae/resume.json
Last updated: 2026-03-25