Working within the  | IBM alliance, I helped major airlines around the world empower their employees with natively designed iOS apps that transformed the way they work. As the design lead, I initiated the design process with a user-focused workshop to understand customer needs. Throughout the product lifecycle, I created high-fidelity designs and prototypes to communicate with users, stakeholders and our development team.

Focused on delivering excellent user experiences to clients across a range of industries. From re-designing the online check out flow of a large retailer to conducting user research for a new service on GOV.UK, I worked closely with users, stakeholders and development teams to enhance the way our clients’ customers interacted with their services.

I oversaw the design during an overhaul of the online experience for appealing parking tickets in Camden. Starting with user research, I helped to design a simpler, more intuitive flow and championed the design throughout the delivery.