I’m a Principal Product Designer at Applied Intuition, working on the design of future autonomous solutions. My focus is turning highly complex autonomy technology into clear, usable, and impactful products—balancing long-term vision with real-world constraints to help autonomy move from prototype to production.

As a Senior Product Designer on Toyota's Innovation Design Team, I lead the design of Advanced Driver Assistance Systems (ADAS) and in-vehicle experiences. My role involves creating user-centered solutions that enhance safety, efficiency, and driving enjoyment, while collaborating with cross-functional teams to integrate cutting-edge technologies. I focus on delivering intuitive, seamless interfaces that align with both user needs and Toyota’s vision for the future of mobility. By applying design thinking and prototyping, I ensure that innovative concepts translate into practical, high-impact solutions for drivers.

Lead teams across Toyota to deliver ADAS designs for the 2025 generation of vehicles. This involved implementing data driven, user centered design processed within a traditionally manufacturing focused company. Helping to catalyze the shift to become a software and experience driven mobility company.