Led research and design for 2 flagship HR performance management products, including Reflektive’s top revenue driver. Increased monthly active users by 10% and increased new revenue by 7%.

Established research practice across product teams, which facilitated data-driven product development.

Established the use of atomic design methods and daily product reviews to elevate product consistency and cohesion. Optimized end-to-end user experience iteratively through user-centric research, divergent thinking, rapid prototyping, and delightful interactions.