# Shawn Cook > Senior Design Manager @ Practice Better Location: San Francisco, California, United States Profile: https://flows.cv/shawncook Take the complex and make it beautiful and easy. Strong passion for the art of transforming ordinary things in meaningful experiences. Extensive experience across a multitude of diverse projects throughout the physical and digital worlds. Let's make something amazing (and have fun doing it)! ## Work Experience ### Senior Design Manager @ Practice Better Jan 2025 – Present | San Francisco, California, United States Founded the design team and processes. Hired and manage a team of designers for all of our product areas. ### Principal Product Designer @ Practice Better Jan 2023 – Jan 2025 | San Francisco, California, United States ### Graphic Artist/Illustrator @ Burning Man Project Jan 2017 – Jan 2025 | San Francisco, California, United States Designed event ticket for 2019, 2020, 2022, 2023, 2024 & 2025; worked closely with the organization to create beautiful, meaningful designs that were sent to 80,000 participants and set the visual theme of the event each year. Designed the cover of the event guide “WhatWhereWhen” for 2017 & 2018. ### Senior Product Designer @ Zapier Jan 2019 – Jan 2023 | San Francisco, California Led initiatives in acquisition spaces to identify opportunities to help make automation easier for new customers; done with user interviews, rapid prototyping & a variety of qualitative research methods. Used experiments to help shape designs and design thinking for helping users understand how to connect their applications to create automated solutions. Led design sprints for multidisciplinary teams to help frame problems to be solved, and to help shape design solutions. Collaborated closely with Design Systems team to help create patterns, styles, modules, and visual systems enabling a consistent design language. ### Senior Product Designer @ Life360 Jan 2017 – Jan 2018 | San Francisco, California, United States Led innovation in on-boarding to improve activation rates and to enable users quickly find value by creating their own social circle. Performed a UX audit of user journeys starting from acquisition channels to consistency monthly activity; identified several places to improve the experience and core metrics. Led design sprints for product teams which helped shape multiple solution paths and influenced prototyping moving forward. Identified numerous core areas throughout the app which could benefit from longer term vision work; designed north-star aspirational product visions from which smaller project work was distilled. ### Lead UX/UI Designer @ Glassdoor Jan 2014 – Jan 2017 | Mill Valley, California Led design initiatives for brand new products with close collaboration with the Head of Product; projects spanned both B2C and B2B product areas. Designed new visual systems and interfaces (including global home page & dashboard) while interfacing with brand and marketing groups to ensure tight consistency and messaging. Led design sprints for design teams to help ideate and shape solutions across the full scope of the product including the mobile app. Mentored junior and mid-level designers to elevate their skill-sets and help them understand design process more comprehensively; weekly check-ins and goal reviews. ### Visual Product Designer @ Visa Jan 2013 – Jan 2014 | San Francisco Bay Area Designed a brand new payment application and system from 0-1 (Visa Checkout); including all edge-cases and permissions prompting for both customer and merchant sides. Presented all design-thinking and process to a product council for feedback and discussion around fitting the product into a broader suite of payment products. Led accessibility efforts and thinking for Enterprise UX team; created artifacts to enforce internal adherence during the design process. ### Creative Manager @ Commission Junction Jan 2009 – Jan 2013 | San Francisco, California, United States Developed and designed company brand and visual identity system; collaborating with internal and external creative and development teams to implement. Led design initiatives for all customer facing web applications and marketing content. Collaborated closely with Marketing, Product, and Development teams to identify product enhancements and usability improvements. Designed all printed, web, and environmental elements for yearly industry conference. ### Senior Documentation Manager @ Commission Junction Jan 2008 – Jan 2009 ### Lead Technical Writer @ Commission Junction Jan 2007 – Jan 2008 ### Technical Writer @ Commission Junction Jan 2005 – Jan 2007 ## Education ### BA in Studio Art, Professional Writing UC Santa Barbara ## Contact & Social - LinkedIn: https://linkedin.com/in/shawn-cook-3009493 - Portfolio: http://shawncookdesign.com --- Source: https://flows.cv/shawncook JSON Resume: https://flows.cv/shawncook/resume.json Last updated: 2026-04-13