# Shibi Siddharth Karuppusamy > Design @TikTok Location: San Francisco Bay Area, United States Profile: https://flows.cv/shibi Experience Designer who focuses on creating humanized and intuitive experiences. 7+ years of proven end-to-end experience delivering web and mobile products. Tools used: Sketch, FIGMA, InVision, Flinto, Principle, UserZoom ## Work Experience ### Senior UX Designer @ TikTok Jan 2024 – Present | San Jose, California, United States Enhancing Integrity Experiences on Advertising Platforms and Internal Tools. Empowering marketing and sales efforts for SMBs through impactful CRM platform design. ### Freelance Designer @ Self-Employed Jan 2018 – Present ### UX Designer @ Amazon Jan 2020 – Jan 2024 | Seattle, Washington, United States ### Senior User Experience Designer @ John Hancock Jan 2016 – Jan 2020 ### User Experience Researcher @ Florida Blue Jan 2016 – Jan 2016 | Jacksonville, Florida Area •Identify key areas for improvement by interacting with designers and developers •Prepare test plan for conducting in person usability testing and online studies using UserZoom •Analyze data captured using Morae, create video highlights and provide recommendation to stake holders •Create wireframes and high fidelity prototypes to test •Manage and prepare for projects based on importance in an agile environment ### Teaching Assistant IE 4670: System Design II @ Clemson University Jan 2015 – Jan 2015 | Clemson This role involves mentoring 4 groups of undergraduate students, in their process improvement related Capstone projects, at Amsted Rail-Faiveley & Fabrikal. My work as a Capstone Project Mentor / Teaching Assistant involves : • Guiding undergraduate students in process design and improvement projects related to Improving packaging operations at Itron Inc. and Optimizing the throughput of the manufacturing line at Milliken & Company • Assisting students in the application of Quality Tools like Time and Motion Studies, Task Analysis, Gantt Charts, DMAIC, Flow Charts, Root Cause Analysis : Pareto Charts, FMEA, 5 Why for their projects • Grading tests, assignments and project submissions, and guiding the students with any doubts or difficulties during office hours ### Graduate Research Assistant @ Clemson University Jan 2014 – Jan 2015 | Clemson • Working with Dr. Kapil Chalil Madathil on a National funded project involving human behavioral research in Health Care and Social Media • Aiding in the completion of IRB application • Identification of independent and dependent variables for effective design of experiments • Developing the questionnaires to collect data and recruiting participants from Amazon Mechanical Turk • Quantitative data analysis using IBM SPSS and writing the report with results of the study • Conducting control group studies and running pilot tests on experiments ### Summer Trainee @ JPME-Kuwait Pipe Industries and Oil Services Company Jan 2012 – Jan 2012 - Studied the basics of welding and metal joining process. - Learnt FCAW, GTAW, SMAW and SAW welding process. - Studied the various component involved in building pressure vessels. - Use of NDT in identifying defects. ### Trainee @ Hirschvogel Kalyani India Pvt Ltd Jan 2011 – Jan 2011 - Learnt the need for automotive CV joints. - Studied the basics of forging that included hot, cold and warm forging. - Learnt the machining process of automotive CV joints(8 ball, 6 ball and tripod CV joint). - Calculated OEE of machines and analyzed factors affecting OEE. - Learnt Industrial Safety requirements and standards. - Problems experienced with final product was studied using Fishbone diagram. ## Education ### Master's Degree in Industrial Engineering (Human Factors) Clemson University ### Bachelor's Degree in Mechanical Engineering PSG College of Technology ## Contact & Social - LinkedIn: https://linkedin.com/in/shibisiddharth - Portfolio: https://www.shibisiddharth.com --- Source: https://flows.cv/shibi JSON Resume: https://flows.cv/shibi/resume.json Last updated: 2026-04-13