# Shodie Lyon > Lead Product Designer 5 yrs Product | 10 yrs Visual Design | Certified OOUX Strategist | Mentor Location: San Francisco Bay Area, United States Profile: https://flows.cv/shodie Lead Product Designer with 5 years experience in Product and 10 years in Visual Design. I genuinely love to connect with people, utilizing these connections to unearth data and build bridges from problems to solutions. As a certified Object-Oriented UX Strategist, I unite cross-functional teams to collaborate and build intuitive digital solutions. Recently, I was designing at Data Science and Analytics Lab (an innovation team within American Family Insurance). I partnered closely with peers and stakeholders to uncover ways to assess risk using emerging technologies. I thrive in fast-paced, collaborative environments. I am all about merging tried and true UX best practices with new methodologies to build elegant solutions and happy customers. CONTACT Email: shodie.lyon@gmail.com Portfolio: bit.ly/shodielyon Calendly: calendly.com/shodielyon/30min SKILLS Process
- Design Thinking, UX Research, User Flows, Lo, Mid, Hi-fi Mockups, Wireframing, Prototyping, Design Handoff Strategy
- Object-Oriented UX Strategy, Design Workshops, Information Architecture, Innovation, Design for AI, Speculative Design Leadership - Leadership and Mentoring, Cross-team Collaboration, Lean UX Interface
- Human Computer Interaction, User-Centered Design, User Experience (UX), User Interface Design, User Experience Design (UED), Interaction Design (IxD) Devices and Patterns
- Mobile and Desktop Design, Business-to-Business (B2B), Software as a Service (SaaS), Dashboard Design, E-Commerce SOFT SKILLS Empathy, Curiosity, Problem-Solving, Collaboration, Communication, Adaptability, Creativity, Strong Work Ethic, Attention to Detail, Active Listening, Lifelong Learner, Receptive to Feedback, Egoless Design TOOLS Figma, Adobe Creative Suite, Sketch, Invision, Miro, Contentful, Looker, Zeplin, Notion, Shortcut, Jira, Slack ## Work Experience ### Senior Product Designer @ SamaCare Jan 2024 – Present • Collaborate with engineering and product teams to design innovative solutions for healthcare providers, streamlining approval processes for critical medications. • Establish and implement DesignOps to enhance design efficiency and impact through structured workflows and quality assurance measures. • Run regular design reviews, monthly Lunch and Learns, and create comprehensive UX documentation to ensure consistency across products. • Partner with Lead Engineer to develop standardized components for improved data integrity and increased user satisfaction. • Redesign workflows for Prior Authorization specialists, optimizing application experience and reducing abandonment rates. ### Senior Product Designer (AI Lab) @ American Family Insurance Jan 2022 – Jan 2023 • Developed and improve innovative user experiences for emerging machine learning technologies for enterprise and distributed partners to predict business risks. • Used Lean UX to discover high-value opportunities, manage ambiguity and complexity to build AI solutions from start to finish. • Leveraged collaboration with product managers, engineers, data scientists, customers, and fellow designers to balance business and user needs and engineering feasibility in design solutions. • Inspired and coached Design Intern to provide a culture of feedback to make the team and our designs better. ### Senior Product Designer @ Unknown Jan 2019 – Jan 2022 Clients: • Clora - B2B platform matching life science companies with consultants. • Mojito - Latinx dating iOS app. • Kindred - Innovation to engage users through Instagram. • Urban Leaf - Urban gardening e-commerce. • Böswellness - Essential oil company, product label redesign. Responsibilities: • Drive the design process and product strategy, and communicate design ideas persuasively and clearly to all functions of the organization, including executives. • Lead workshops and brainstorming sessions to collect experiences and ideas that drive alignment. • Define user experience goals, priorities, and experiences that align with product timelines, while balancing time and quality. • Collaborate with product managers and engineering teams to understand requirements. • Apply human-centric design and system-thinking expertise to create and implement quality design across all devices, desktop and mobile. ### Senior Product Designer @ Feather Jan 2021 – Jan 2022 | New York City Metropolitan Area • Owned the complete e-commerce experience. Defined user experience goals and priorities, and partnered closely with product manager and engineering lead to balance business and user needs. • Led strategic projects end-to-end, while supporting team members in a fast-paced startup environment, to ensure customer satisfaction and impact revenue. • Influenced key product decisions by independently performing direct user research that contributed to national partnership with WeWork. Used strategy decks and hi-fi mockups to communicate research results and align stakeholders. • Collaborated across product areas to advocate for the design system, promote standards, and integrate feedback and changes. Including advocating for accessibility standards and inclusive design best practices. • Mentored Associate Visual Designer by fostering an empowered environment that encourages creativity. ### Product Designer @ Journey Meditation Jan 2020 – Jan 2021 | New York City Metropolitan Area • Led design and delivery of new capabilities in iOS app to bring meditation instructors and students together through live video sessions. • Designed user experiences at every touch point (brand, support, onboarding, sales, etc.) in the user’s journey, to be visually appealing and intuitive. • Partnered closely with product manager and engineering lead to drive opportunities for vision and ideation. • Provided design leadership to the product, engineering, and marketing team by providing proactive feedback and learning from each others different experiences and perspectives. ### User Experience Designer in Residence @ Flatiron School Jan 2019 – Jan 2020 | Greater New York City Area UX Methods: User Research & Testing, Wireframing & Prototyping, Optimizing Usability, and Accessibility. Programs: Figma, Sketch, Axure, and Invision ## Education ### Certificate in UX/UI Design in UX Design Flatiron School ### Communication and Media Studies Colorado Mountain College ### Fine and Studio Arts Community College of Vermont ## Contact & Social - LinkedIn: https://linkedin.com/in/shodielyon - Portfolio: https://bit.ly/shodielyon --- Source: https://flows.cv/shodie JSON Resume: https://flows.cv/shodie/resume.json Last updated: 2026-04-13