# Shubham Vishwakarma > Product Manager | MBA Applied AI in Business | Duke MEM ’22 | Ex-Deloitte | (CSPO®) | Microsoft Certified Data Analyst Location: United States, United States Profile: https://flows.cv/shubhamvishwakarma ★ I’m a Product Manager with 6+ years of experience building and scaling data-driven products across Tech, E-commerce, Retail, and Financial Services ★ Led cross-functional teams to build and scale 0 to 1 data-powered products, making impacts across revenue, conversion, and personalization ★ Combines business strategy, technical fluency, and leadership to deliver scalable product outcomes. Most recently, I’ve owned product roadmaps spanning omnichannel commerce, delivery integrations, and monetization experiments, including launching same-day delivery across 500+ stores and scaling marketplace partnerships that generated $100K+ in daily revenue. I’ve worked closely with Engineering, Design, Analytics, and Operations to deliver high-impact features while balancing speed, quality, and long-term scalability. Strengths: • Product strategy & roadmap ownership • Customer needs & requirement gathering • Marketplace & partner integrations • Growth experimentation & A/B testing • Customer data & personalization initiatives • Cross-functional stakeholder management • Translating business objectives into technical execution Earlier in my career, I built a strong foundation in analytics and systems thinking, authoring complex SQL queries, supporting large-scale integrations, and refining Agile workflows. That background allows me to move comfortably between business discussions and technical implementation, whether writing PRDs, evaluating APIs, or analyzing performance metrics. Alongside core product execution, I'm currently pursuing an MBA(Applied AI in Business). I’ve been actively learning to integrate AI into customer and internal workflows, including piloting automation initiatives and building knowledge systems that improved decision velocity and team efficiency. I’m particularly interested in how AI can enhance product experiences and unlock smarter growth systems, while staying grounded in strong product fundamentals. Interests: • AI-native product experiences • Marketplace monetization systems • Identity & customer data platforms • Growth experimentation • Enterprise-scale platform transformation I bring a mix of commercial thinking, technical depth, and calm execution under pressure. I care deeply about building products that create real-world impact, not just shipping features. Always open to connecting with product, AI, data, and growth leaders. ## Work Experience ### Digital Product Manager @ DSW Designer Shoe Warehouse Jan 2023 – Jan 2026 • Drove 50k new customers via targeted DoorDash product launch; generated $4M incremental annual revenue. • Launched Same-Day Delivery across 500+ U.S. stores; added $100k+ daily revenue with 30% adoption in 5 months. • Owned multi-year omnichannel roadmap for 2 squads (30+ stakeholders); aligned platform investments with enterprise growth goals. • Conducted deep-dive SQL analysis across 94M+ customer records; uncovered 4.7% duplicate identities and averted a costly identity program by validating existing resolution effectiveness. • Integrated Amazon shipping via EasyPost APIs (OAuth + SLA logic); reduced logistics costs by $460k annually. • Led Uber marketplace GTM strategy; scaled demand to $120k+ weekly within 90 days. • Ran A/B experiments optimizing Rokt ad placement; unlocked $20k weekly recurring ad revenue. • Prioritized 80+ PBIs(Epics, Userstories, spikes, bugs) across 2 squads; shipped 20+ features annually improving conversion & engagement. • Re-architected Profile service from monolith to microservices; improved rendering speed and lifted conversion by 6%. • Mitigated pre-launch risk for Online Returns in Stores; tightened QA blocker definitions and defect tracking, enabling clean rollout across 550 U.S. stores. • Partnered with Reflektion to implement ML-driven product recommendations (“Spend X, Get Y”); authored 5 PRDs and prepared roadmap integration for 2024. • Launched loyalty enrollment via pinpad; conducted pre/post P&L analysis using Oracle deliverability data, securing POC approval for $0.69/user/day revenue uplift. ### Product Manager Intern @ DSW Designer Shoe Warehouse Jan 2022 – Jan 2022 • Led cross-platform checkout redesign (iOS, Android, Web); ran A/B tests and statistical analysis, increasing checkout completion by 11%. • Analyzed Voice-of-Customer feedback by collating Medallia, Google & App store channels using Adv. Excel to find customer pain points and partnered with UI/UX to mock 15 new features in Figma – boosted cross-platform CSAT to 71%. • Personalized shoe recommendation using content-based filtering and geofencing location-specific offers, achieved 4% lift in cart additions. ### Research Assistant @ Duke University - The Fuqua School of Business Jan 2021 – Jan 2022 | Durham, North Carolina, United States Explored, analyzed, and quantified data for innovation market research and formed detailed reports on upcoming innovations in Semiconductor Industry Products. ### Product Manager @ Synctera Jan 2021 – Jan 2021 | California, United States Project: Credit-as-a-Service Product Development - Performed extensive market research in evaluating credit lending market. - Documented key credit APIs to be offered, analysis of what Customers want and what do FinTechs Need to achieve faster integration with community banks. - Focused on Competitive Benchmarking and Gap Analysis to determine product scope. - Strategized product development, partnerships, pricing and final market plan to reduce Time-To-Market. ### Product Analyst @ Deloitte India (Offices of the US) Jan 2019 – Jan 2021 | Mumbai, Maharashtra, India Project: US Energy Company - Created product roadmaps for Storm Assist and Damage Assessment applications to expedite sprints - Mined test data from SAP, designed 130 test scenarios and guided onshore end-to-end testing improving test execution quality. - Initiated use of Power BI to analyze defect aging and supported product development by making defect visualization hub. - Transformed project side to Scrum Framework with fixed scope release strategy improving product quality. Project: US Utility Services Company - Developed automation test scripts for client's SAP ERP system using Worksoft Certify automation tool. - Optimized quality of existing automation scripts as part of Quality Assurance and reported detailed analysis of optimization progress. Project: UK Private Financial Services Company - Programmed 700+ SQL queries by facilitating a direct consultant-client relation speeding up effective query resolution time by 70% for product improvement. - Solved 75 defects with 0% critical defect leakage rate using Microsoft SQL Server delivering the project ahead of its time by 15%. - Onboarded and trained 12 new hires to analyze ALM/JIRA reports increasing defect responsiveness by 20%. - Documented key product test procedures and activities which formed reference for the team throughout the product lifecycle. ### Board Member @ IEEE Jan 2017 – Jan 2018 | Vellore, Tamil Nadu, India - Elected as a Board member of VIT’s IEEE-Microwave Theory and Technique Society. - Awarded ‘Student Achiever Award’ by VIT University for conducting an HP Sponsored 24-hour national Android app development workshop and hackathon, representing university at national level singing competition and being in top 10% of EEE branch in 2018. ### Summer Intern @ Siemens Jan 2017 – Jan 2017 | Mumbai, Maharashtra, India - Produced analysis report on Siemens transformer products, their assembly line, discharge procedures and digitally designed a transformer of a given specification. - Delivered detailed presentation to the department heads and gained bird’s eye perspective into Sales, Marketing and Design departments. ## Education ### Master's degree in Engineering Management Duke University ### Master of Business Administration - MBA in Applied AI in Business Westcliff University ### Bachelor of Technology - BTech in Electrical and Electronics Engineering Vellore Institute of Technology ## Contact & Social - LinkedIn: https://linkedin.com/in/shubham-2501 --- Source: https://flows.cv/shubhamvishwakarma JSON Resume: https://flows.cv/shubhamvishwakarma/resume.json Last updated: 2026-04-18