# Sienna Y.

> Senior Product Designer

Location: Greater Seattle Area, United States
Profile: https://flows.cv/sienna

## Work Experience
### Senior Product Designer @ Meta
Jan 2023 – Present
Monetization, measurement + ads insights

### Founder and Photographer @ Textured LLC
Jan 2022 – Present | Greater Seattle Area

### Product Designer, Ads @ Uber
Jan 2021 – Jan 2023 | Seattle, Washington, United States
Uber Ads Design Lead, specialized in creating solutions for SMB and enterprise advertisers on Uber Eats and Ads Manager platforms. Boosted ad revenue by refining campaign creation, management, and performance reporting features. Designed solutions to increase ads awareness to enhance user upper funnel.

### Product Designer, Ads @ Pinterest
Jan 2021 – Jan 2021 | San Francisco Bay Area
Lead product designer for Ads reporting. Proposed Ads reporting page 2.0 with a clear and summarized view for advertisers to better understand campaign performance.

### Product Designer - Monetization @ TikTok
Jan 2020 – Jan 2021 | Bellevue, Washington, United States
Lead designer of TikTok Creator Marketplace platform for both advertisers and creators. Sole designer to build feature “Open Application Campaign” from 0 to 1, which is one of the core features of the platform, and significantly increased the response and matching rate for advertisers and creators.

### Founder and Designer @ CII Design Studio
Jan 2016 – Jan 2019
Established the customer-oriented design studio and promoted it via social media. Built up trust and good relationships with customers by conducting efficient communication and delivering high-quality work.

Designed website interface and brand image. Created 3D animation game trailers and promotional motion graphic videos. My clients were in Beijing, Shanghai, Hong Kong, and Seattle.

### 3D animator and designer @ 8D International Ltd & Magzila
Jan 2015 – Jan 2016 | Hong Kong
Designed 3D animatic and still images, performed compositing and visual effects. Led decoration and promotional design for festivals and events, including graphical visual design and 3D ornaments.


## Education
### Master's degree in GPA: 3.90/4
University of Washington, Master of Human-Computer Interaction + Design

### Master of Fine Arts (M.F.A.) in Film and Digital Media
Hong Kong Baptist University

### Bachelor of Arts - BA
Communication University of China


## Contact & Social
- LinkedIn: https://linkedin.com/in/sienna-y-b42656102

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Source: https://flows.cv/sienna
JSON Resume: https://flows.cv/sienna/resume.json
Last updated: 2026-03-30