San Jose, California, United States
Led a global team of nine UX designers, front-end developers, project managers, and data analysts who were responsible for the visual design, UX/UI, and front end of McAfee Enterprise's web properties. Establish web brand guidelines and best practices across the entire company. Key accomplishments included:
• Increased CTRs on campaign landing pages by 20% by analyzing A/B test results.
• Lowered bounce rates by 44%, increased average time-on-page from 2:29 to 3:44 minutes, and reduced call volumes by 8% by conducting user research to enhance the product pages.
• Multiplied Google page speed scores 7x by optimizing the HTML, CSS, and JS.
• Boosted SEO rankings to the first page by optimizing keywords and content.
• Streamlined AEM components to improve turnaround time for page-building by 3x.
• Four-time recipient of the MVP Award (formerly Red Knight Award) for high-impact job performance.
• Nurtured a high-performance team atmosphere by seeking to help team members achieve individual goals while advancing the company mission.