Designing CRM products on the Google Ads team, transforming complex data into clear and actionable insights for sellers.

Built data integration and reporting tools that helped marketing teams uncover insights from their CRM data. Launched a SQL join UI and built a suite of no-code formula editors, boosting adoption by 23% QoQ and usage by 36%.

Taught advanced interaction design and end-to-end product thinking. Helped students leverage IoT and other emerging technologies to build mobile services.

Taught studios, courses, and workshops on design speculation and research. Topics included critical design, computation, maker-culture, and how we tell stories. Advised thesis projects for undergraduate and graduate students.

Crafted decision-grade data products for the U.S. defense industry. Delivered a supply chain dashboard UX, unlocking $60M+ in annual customer savings. Built a YAML-based deployment framework, cutting development time by 78%.