IDX, UX/UI Design

Dedicated to delivering exceptional user experiences that drive business growth and customer satisfaction. Ability to combine technical expertise with a human-centered approach makes me a valuable asset to any team.

Freelance and contract experience has allowed me to collaborate with a wide range of clients, gaining valuable insights into various business needs and target audiences. Expertise in designing user interfaces and experiences that seamlessly integrate with complex technologies, such as autonomous driving and interactive media, has consistently resulted in high-quality outcomes.

Responsible for App Interface Management

Revamp CX of vehicle purchase journey to provide a personalized and enjoyable experience.

First and sole designer setting the design language for Customer Dashboard, to show real time charging site status, availability and vehicle stats. The dashboard is a core component of the company value proposition as its the primary interface with the users.

Leading and guiding an offshore team of 10 creatives responsible for executing and developing visual concepts and design.

Developed a compelling vision for the product design and user experience using critical user journeys, interactions, product design, and visuals.

As a joint decision-maker with the PM, the Dev, and QA, provided vital UX insights, supporting research, and recommendations. When no data was available, I took the decision and got other leads on board.

Took into account holistic UX problems and operated on end-to-end different levels: as a researcher, ethnographer (persona building), product designer, etc. and asked for specialists for these roles as the team’s needs grew.