# Sneha Rohra > Software Development Engineer at Amazon Location: New York, New York, United States Profile: https://flows.cv/sneharohra ## Work Experience ### Software Development Engineer @ Amazon Jan 2024 – Present | New York, United States ### Associate Data Analyst @ Objectstream, Inc. Jan 2023 – Jan 2023 | New Jersey, United States ### Data Science Volunteer @ CrowdDoing Jan 2023 – Jan 2023 | United States ### Teaching Assistant @ Rochester Institute of Technology Jan 2023 – Jan 2023 - As a Teaching Assistant for the Database Management and Access course, I provided guidance and support to students throughout their assignments and projects. - Trained students on relevant technologies and tools through workshops and demonstrations, equipping them with practical skills. - Graded student assignments and projects, providing constructive feedback and encouraging continuous growth. - Fostered a supportive and inclusive learning environment, promoting open communication and the exchange of ideas. - Developed strong interpersonal skills and the ability to work collaboratively with students and faculty members ### Software Development Engineer Intern @ Amazon Jan 2022 – Jan 2022 | New York, United States Experience: - Interned in the Demand Side Platform team, providing functionalities for advertisers to create, edit, and update ad campaigns in bulk. - Addressed a critical issue where the Microsoft Excel workbook template used for storing ad campaigns exceeded the cell limit of 32k characters, causing the process to crash. - Developed a dynamic workbook generation solution by diving deep into the codebase and identifying the areas for modification. - Replaced the static workbook generation code with a dynamic approach that validated columns, their contents, and calculated the required number of columns based on each customer's request. - Resulted in customizable workbooks for each customer, enabling them to include only the fields they desired. - Successfully delivered all project milestones and met the assigned deliverables. Skills Demonstrated: - Problem-solving: Addressed the cell limit overflow issue by developing a dynamic workbook generation solution, ensuring smooth operation and enhanced usability. - Technical proficiency: Leveraged Microsoft Excel, Java, and codebase exploration to identify and modify the necessary sections for workbook generation. - Adaptability: Successfully worked with a large-scale codebase, navigating through unfamiliar territory to implement necessary changes. - Customer focus: Developed an understanding of customer requirements and the impact of software solutions on their experience, highlighting the importance of meeting their needs. Quantifiable Impact: - Eliminated the need for manual intervention and static template modifications when encountering cell limit overflows in the Excel workbook. - Increased customer satisfaction by allowing them to customize their workbooks and include only the desired fields. - Improved efficiency by automating workbook generation, saving time and effort for both the team and customers. ## Education ### Master of Science - MS Rochester Institute of Technology ### Bachelor of Engineering - BE in Information Technology Thadomal Shahani Engineering College ### Higher Secondary Certificate (XII th) in Computer Science South Indian Education Society (SIES), Mumbai, India ### Secondary School Certificate (X th) Holy Family High School (HFHS), Mumbai, India ## Contact & Social - LinkedIn: https://linkedin.com/in/sneharohra --- Source: https://flows.cv/sneharohra JSON Resume: https://flows.cv/sneharohra/resume.json Last updated: 2026-04-05