I work across the advertising tech stack at Amazon — real-time bidding, measurement, reporting infrastructure, and AI-powered campaign experiences.

Agentic AI — Building an LLM-powered assistant that helps advertisers create and optimize Sponsored TV campaigns through natural language. Designed the reporting intelligence layer and built MCP gateway integrations for real-time campaign analytics.

Measurement & Attribution — Led and built conversion measurement capabilities enabling advertisers to track off-site performance. Designed and built a new measurement pipeline for QR code scans across the ad serving stack.

Bidding & Sourcing — Shipped audience targeting and browse node sourcing across 5 marketplaces, driving more impressions.

DSP Reporting & Infrastructure — Architected pipelines for internal reports. Enhanced reporting infrastructure for EU regulatory compliance and third-party API access.

Primarily worked on developing web applications in the healthcare domain with HTML5, CSS3, Angular JS, Node JS, jQuery, BootStrap, Media Queries, SASS, Cold Fusion.

Part of development and maintenance of a framework for quickly creating responsive web apps using Angular JS, Bootstrap.

Part of development of a RESTful backend framework using Node JS, Express, Passport.

Initiated the efforts of unit testing using Karma and Jasmine framework.

Development of apps such as Patient Portal, Self Service Portal, Care Coordination, Health Notebook, Urgent Care.