# Stella Yan > Founding Product Designer @ Jars AI | Award-winning | Consumer AI | MEng in Human Factors Location: San Francisco Bay Area, United States Profile: https://flows.cv/stellayan Hey! I'm a designer, researcher, and storyteller with 4+ years across startups and nonprofit. Currently as the Founding Product Designer at Jars AI, I lead all aspects of product design for a consumer AI entertainment platform backed by Google's Gradient Ventures and South Park Commons. My work focuses on creating intuitive, guided experiences for an LLM-driven, multi-agent system. ## Work Experience ### Founding Product Designer @ Jars AI Jan 2025 – Present | San Francisco Bay Area • Led product design for JARS AI, a consumer AI entertainment platform backed by Google’s Gradient Ventures and South Park Commons, used by 100k+ MAU, designing intuitive, guided experiences for an LLM-driven, multi-agent system • Designed high-leverage UX patterns that improved user understanding and prompt-to-show creation success, driving ~35% adoption of newly launched features during a period of rapid (63% WoW) growth • Partnered closely with engineering to prototype and ship iteratively, and established early design system foundations to support fast, consistent development across product and Unity-based workflows ### Design Lead, UX Strategy & Experience @ Nottoo.so Jan 2021 – Present | Austin, Texas Metropolitan Area Stealth Startup / Automotive & Marketplace • Leading end-to-end product design for a digital peer-to-peer car marketplace, partnering with a local dealership to modernize their sales process and expand reach; creating investor-ready prototypes. UuUp App / Lifestyle & Wellness • Gold Winner in Mobile App and shortlisted for Mobile Design of the Year at the 2024 Indigo Design Awards. • Led the design of an alarm utility app by conducting 10+ user interviews, analyzing 5+ competitors, and completing 3 design iterations, resulting in a 25% increase in usability scores. Brand Experience / Biotech, Fitness, & Outdoor • Created brand experience for 6 companies encompassing websites, color palette, logo illustrations, business cards, and slide templates. ### Lead Designer @ Greenfield Bio, Inc. Jan 2023 – Jan 2024 • Designed a nonprofit’s website, leading 16 digital marketing campaigns that generated $60K in donations in the first 5 months. • Conducted user research and stakeholder outreach to support 12 blood drives engaging 150+ contributors, enabling distribution of 2K samples to 3 biomedical research organizations. • Managed a 3-person team to design, develop, and launch a biology-themed product line, including interactive learning kits to educate K-9 students. ### Creative Marketing Consultant / Strategy Analyst @ Pupil Bio Jan 2023 – Jan 2024 • Co-devised market research strategy and conducted 40+ user research sessions to refine product offerings and curate marketing content to establish a value proposition. Secured initial seed funding. • Analyzed stakeholder behaviors, needs, and motivations to craft storyboard and user flows to revitalize website information architecture. ### Design Associate @ NuProbe, Inc. Jan 2022 – Jan 2023 • Developed marketing materials and video campaigns, significantly contributing to venture capital acquisition and the successful spin-off of a subsidiary. • Created engaging visual assets and impactful video campaigns, driving increased customer engagement and brand awareness. • Revitalized the website's information architecture, resulting in improved content delivery, heightened customer engagement, and enhanced brand visibility. • Designed and implemented market research strategy to inform strategic plan and implementation. ### Product Designer @ Yindividual Jan 2020 – Jan 2021 | Blacksburg-Christiansburg-Radford Area • Designed a B2B2C social media app, helped local business build their own community to increase customer engagement during COVID-19; collaborated with development to ship MVP in Jan 2021. • Led the user research, performed 15+ interviews with local business owners, 10+ interviews and 30+ surveys with customers. • Explored and prioritized experience aligning end users’ need and business vision; worked iteratively from product concepts to prototypes through wireframing, rapid prototyping and user testing. ## Education ### Master of Engineering - MEng in Human Factors in Industrial and Systems Engineering Virginia Tech ### Bachelor of Science - BS in Industrial and Systems Engineering Virginia Tech ## Contact & Social - LinkedIn: https://linkedin.com/in/stellayy - Portfolio: https://stellayan.me --- Source: https://flows.cv/stellayan JSON Resume: https://flows.cv/stellayan/resume.json Last updated: 2026-03-25