• Led cross-functional teams in developing innovative visual design strategies for various projects, ensuring alignment with brand guidelines and business objectives.

• Designed intuitive user interfaces (UI) enhancing user experience and usability through a deep understanding of user-centered design principles.

• Conceptualized and executed design concepts, consistently delivering engaging and user-centric visual solutions.

• Collaborated closely with UX designers to translate wireframes and user flows into visually compelling designs that effectively communicated product functionality.

• Mentored and coached junior designers, fostering skill development and creating a collaborative and inspiring work environment.

• Applied data-driven insights to inform design decisions, resulting in designs that addressed user needs and pain points effectively.

• Responsible for all creative and product design efforts including: branding, visual design, experience design, marketing design, web design, demos, and creative direction.

• Worked closely with the Product team to develop UI/UX for the company web and mobile applications including the recently launched Developer Dashboard. Deliverables included: wireframes, visual design, and clickable demos/prototypes (Invision/Flinto).

• Partnered with the Marketing team to design multiple iterations of the company website, social posts, digital and physical collateral, event banners/booths, and kiosk interfaces.

• Led creative efforts to produce materials for Sales that included demos, sales decks, and pitch decks.