I am leading Product Design for the Growth & Engagement teams at Included Health — focused on crafting seamless first-time member experiences and driving ongoing activation and retention. I collaborate closely with cross-functional partners to design AI-powered, consumer-grade experiences that raise the standard of healthcare for everyone we serve.

• Leading cross-functional design teams focused on customer engagement and monetization across Atlassian's products.

• Designed and launched experiments optimizing signup flows and onboarding, resulting in improved trial-to-paid conversion.

• Capitalizing on AI to personalize customer experiences, boost signup conversion, and deepen product engagement. Investing in AI tools to enhance team efficiency and accelerate design workflows.

• Collaborate with PM, Eng, Data Science, and Marketing on strategies that align user intent with paid product value.

• Directed UX for Google One, growing subscribers, and defining cross-platform design systems.

• Launched new paid features and subscription on-ramps across the Google ecosystem.

• Recognized internal coach mentoring managers and future leaders.

• Drove product excellence for Google Ads, Google Display Network and Universal App Campaigns, by increasing customer confidence in automated products. The Display Network helps advertisers promote their brand and products to over 90% of people on the Internet.

• Launched the new Google Ads advertiser campaign type (Discovery) targeting consumer browsing in Gmail, YouTube and Newsfeed.

• Coached a highly engaged cross-disciplinary team focused on nurturing strong partnerships, utilizing data, and delivering customer value globally.

• Drove a shift from traditional single-image creatives to asset-based creatives by focusing on automation features using machine learning technology.

• Raised customer trust and confidence by innovating new platform features to ensure our advertisers' brands are safe and secure on the platform.

• Coached a highly engaged global team (30+ designers in 7 countries) by fostering an environment of collaboration, trust, and respect.

• Delivered innovative end-to-end customer experiences for both native mobile and responsive web.

• Innovated a new QuickBooks offerings for new customer segments, such as Project-based businesses and Product businesses.

• Focused on growing the business in established markets and focusing on product market fit in emerging markets, such as QuickBooks ZeroPaper in Brazil.

• Partnered with QuickBooks senior leadership to define a global go-to-market and roadmap strategy.