Rapidly design, prototype, test, and launch new growth and monetization initiatives for mobile and web. Optimize all touchpoints of new user funnel, including registration, onboarding, activation, and conversion. Collaborate with Research and Product Management to define experiments based on user insight & data. Drive acquisition and retention through onboarding journeys, lifecycle education, and value presentation.

Lead all acquisition and growth design initiatives, including website, web product, and marketing collateral.

Design for all user touchpoints of growth initiatives, website, product upsell, and integrated campaigns.

Own and execute end-to-end website and growth product user experience and conversion optimization.

Propose and build growth optimizations and 0 to 1 opportunities, based on business goals and data.

Effectively manage and complete dozens of projects each week for marketing and growth product sprints.

Collaborate with other designers, developers, and executive leaders to exceed acquisition expectations.