Rebuilt a responsive registration and sign-up flow from scratch to reduce 50% bounce rate (Tech stack: React, JS)

Led initiative and development for an ontology of > 17,000 health entities to better targeting of campaigns to users by 40% (Tech stack: Python, Clojure)

Led development of programmatic ad targeting to increase ad viewability by 60% (Tech stack: Google Publisher Tag, React, JS)

Designed and implemented business reports for ROI analysis and ad campaign management (Tech stack: PostgreSQL)

Owned end to end product features, analyzed user data, performed design and development enhancements

Designed the UI by creating detailed wireframes and mock-ups

Built UI elements using React/ Ant Design and coding in TypeScript

Collaborated with designers, gathered user feedback, and added stylistic fixes for better user experience

Wrote UI tests to make the work production-ready

Presented final intern project to Apple’s VP of Technology and got approval on its use for Apple’s Research App

Actively worked towards facilitating multiple white-boarding sessions to capture feedback towards content development across PwC teams and management of over 60,000 users worldwide

Developed UI/UX and business strategy for integrating two distinct PwC teams for the release of a singular product

Created slide decks to share insights gained from user feedback from multiple sessions

Applied computer vision techniques using fiducial markers and OpenCV library to determine hardware sizes

Performed research on weakly supervised learning techniques to minimize high cost of data labeling

Co-authored and filed patent on ride request evaluation systems

Filed 3 invention disclosures and co-authored 4 publications on applying AI techniques to common driving issues

Won 1st place at Ford Hackathon for co-creating software platform to record car collision details on the Blockchain by designing an end-to-end system and using Ethereum API to interact with the Blockchain record