# Subha Semetaite > Visual Communication | Strategy | Product Design Location: San Francisco Bay Area, United States Profile: https://flows.cv/subhasemetaite As a designer, I strive to consistently demonstrate a keen understanding of users needs and market trends to translate them into innovative and aesthetically pleasing products and team communications. I back my design decisions with research, a proactive problem solving approach, and balance creativity with functionality to emphasize the user experience. My journey in design and visual communication is marked by creating intuitive user flows, working cross functionally and collaboratively across teams, and maintaining a steadfast commitment to excellence in all my deliverables. I reliably communicate design concepts, iterate based on feedback, and maintain a sharp eye for detail. My goal is to offer a unique perspective and ask the important questions to stay aligned with product strategy and enhance the teams creativity. At Global Payments, I am dedicated to integrating my design background with the company's mission, fostering a culture of innovation and user-centricity. ## Work Experience ### Sr. Product Communication Designer @ Global Payments Inc. Jan 2025 – Present • Crafted high-visibility presentations / communications in direct partnership with executive leadership for internal and external stakeholders. • Led design for strategic initiatives and announcements, simplifying complex topics into accessible, visually driven narratives and storytelling. • Partnered with cross-functional teams (product, communications, marketing) to ensure alignment and clarity. • Developed and maintained scalable presentation templates for brand consistency, ensuring visual quality and empowering team-wide execution. • Championed brand integrity and evolution, maintaining visual identity across all communication touchpoints. ### Product Designer @ Global Payments Inc. Jan 2023 – Present | Santa Cruz, California, United States • Led the design, strategy, & launch of Help Center overseeing the organization, navigation, & functionality of 300+ articles with a scalable template to facilitate future growth & global region expansion • Collaborated closely with cross-functional teams (e.g., engineering, marketing, customer success) to ensure successful product launches • Created wireframes & prototypes to visualize design concepts & iteratively improve user interfaces & experiences that met both business objectives & user needs. ### Graphic Designer @ Global Payments Inc. Jan 2021 – Jan 2023 | United States • Designed and launched an internal microsite to centralize business unit information, streamline employee onboarding, and improve cross-departmental collaboration through accessible organizational resources and directories • Designed various presentation templates to be used both internally and externally containing team communication and confidential information • Created concept and layout designs based on company brand guidelines for sales, marketing, and organizational communication • Assisted with user centered product development including user testing, design updates and prototyping ### Freelance Graphic Designer @ Subha Starr Designs Jan 2021 – Jan 2023 • Created illustrations, logos, and various designs to be used for branding, digital media, print, and apparel • Worked with clients to translate their ideas into branding and identity packages • Studied design briefs and determined requirements to conceptualize and create visual designs • Worked with clients to translate their work into websites with content and images ### Operations Assistant @ Seascape Beach Resort Jan 2018 – Jan 2020 | San Francisco Bay Area • Designed marketing materials contributing to over 1 million dollars in sales • Managed key aspects of multiple project planning, scheduling, completion, billing, and meeting deadlines • Maintained complex and sensitive relationships and provided timely communications to over 200 customers • Performed duties as act in Director of Operations during extended leave of absence of supervisor ### Gallery Assistant @ R. Michelson Galleries Jan 2017 – Jan 2018 | Northampton, MA • Maintained website updates, current inventory, & photographed gallery artwork • Designed & built custom frames for individual customer satisfaction & gallery shows • Greeted gallery guests, handled in person & telephone sales related requests ### Administrative Associate @ CommunicateHealth, Inc. Jan 2016 – Jan 2017 | Northampton, Massachusetts • Part of small team handling all administrative responsibilities for multiple offices • Scheduled meetings, travel plans, hiring & onboarding new staff • Responsible for general office management in corporate headquarters • Managed front office operations & communications ### Photography Coordinator @ Picture Public Health Jan 2016 – Jan 2017 | Northampton, Massachusetts, United States • Photographed diverse models for web & print promoting healthy lifestyles • Designed concepts for promotional media, edited images, & organized photos for stock image sales • Helped coordinate photo-shoots & payment for models ### Freelance Photographer @ Freelance Jan 2015 – Jan 2017 • Photographed weddings, group shots and candid pictures of individuals • Edited images with Adobe Photoshop/Lightroom and provided digital copies to clients • Photographed student and staff headshots ### Freelance Web Page Desinger @ Freelance Jan 2015 – Jan 2016 • Worked with clients to translate their work into websites with content & images • Provided basic DNS configuration for new client websites • Created website to document travel writing experience in Scuola Leonardo da Vinci, Siena, Italy ### Studio Sales Associate @ Portrait Innovations Jan 2016 – Jan 2016 • Directed clients in posing correctly for photos • Generated sales for company through selling of the company’s products and special offers • Photographed headshots, families, and individuals • Provided professional high quality printed photographs to clients ### Canvasser @ Clean Water Action Jan 2014 – Jan 2016 | Northampton, Massachusetts, United States • Received recognition for the most members & donors nationwide (2016) • Raised money for environmental & public health causes • Collaborated with a canvassing team to influence public policy ### Sales Associate @ Forever 21 Jan 2011 – Jan 2015 • Provided strong customer service and promoted sales • Organized stock and followed company's merchandising standards • Managed cash register and monetary transactions ### Intern Photographer @ Guilford College Jan 2015 – Jan 2015 • Published headshots & candid photos of students in Guilford College Alumni Magazine • Photographed Guilford College Graduation Ceremony • Used Adobe Photoshop and WEBDAM Photo Organization software ### Photographer and Marketing Assistant @ Eden Village Camp Jan 2014 – Jan 2014 | Putnum Valley, NY • Produced photographs to be used for camp marketing & promotion • Uploaded photographs to online database for parents’ viewing • Executed both candid and group photos of campers (ages 8-15) and staff ## Education ### Bachelor of Arts (B.A.) in English Language and Literature, General Guilford College Jan 2012 – Jan 2016 ### Bachelor of Arts (B.A.) in Fine/Studio Arts, General Guilford College Jan 2012 – Jan 2016 ### High School Diploma in Visual Art University of North Carolina School of the Arts Jan 2010 – Jan 2011 ## Contact & Social - LinkedIn: https://www.linkedin.com/in/subha-semetaite - Website: https://www.subhastarrdesigns.com/ --- Source: https://flows.cv/subhasemetaite JSON Resume: https://flows.cv/subhasemetaite/resume.json Last updated: 2026-04-07