• Led full product lifecycle from strategy and user research through UI design to App Store launch.

• Collaborated with parents through user interviews and usability testing to validate features and product-market fit.

• Improved onboarding flow by restructuring information architecture based on qualitative research insights.

🥇 1st Place, You.com Agentic Hackathon 2025 — Built MINA, an AI startup research assistant in 4 hours using React, V0, and You.com API; selected top project among 300+ global developers

🥈 2nd Place, Chroma Awards Hackathon 2025 (The AI Collective) — Creative Director for team SKAIs The Limit; co-created "The Weekend You Imagined Is Never the One You Tell," an AI short film blending generated visuals, voice, and editing

• TCA (Taiwan CDMO Alliance) — Designed and built the brand website for a biopharmaceutical alliance of 17 CDMOs in Taiwan; developed full visual identity including color system, typography, and multi-section layout to communicate global partnership capability

• Bookee — Designed a voice-based AI booking agent (Vapi, ElevenLabs); led end-to-end UX from conversation flow to UI delivery

• Alacrity Design System — Built a scalable Figma design system accelerating prototyping and implementation across home insurance products

• HOMWORKS — Designed an AI-driven home health app with personalized maintenance recommendations and contractor connections; generated partnership interest from realtor companies

• ReKeepIt — Redesigned merchant onboarding and landing page for a Shopify returns platform; increased rewards program engagement

• Bill Burns Design — Developed Bentgo product lines including a top-selling Amazon backpack; pitch materials secured projects with Target and Hape

• F&B Ordering Platform — Reduced ordering error rates by 85% and drove 16% revenue growth in one month through redesigned UX and menu navigation

• B2B Event Platform — Led product design for an event management platform, driving 300% revenue growth for events with up to 600 attendees

• RSiD — Launched brand guide and design system for healthcare startup Reflexion, focused on accessibility and cancer patient empathy

• Contributed to product research and development projects for Google, Ford, Target and Apple.

• Managed relationships with factories and vendors, ensuring efficient execution of design specifications and meeting deadlines.

• Collaborated with the founder to create a children's bento box through leading to significant product improvements that secured $130K in Kickstarter funding with over 2,000 backers.

• Participated in the complete design and engineering process of the lunch box, leading to successful manufacturing in China