Sr. Staff Product Designer at Addepar | ADPList Mentor
I am a Staff Product Designer at Addepar based in New York City. I graduated from Carnegie Mellon University with an Information Systems Major and a Human-Computer Interaction (HCI) minor.
I strive to design delightful and scalable solutions for consumer and enterprise products.
Work with multi-disciplinary teams to build features for our white-label ordering experience
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Use Mixpanel data and output from opportunity workshops to identify areas of opportunity to increase conversions in our while-label ordering experience
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Work closely with product to build and contribute to a prioritizing framework to shape the product roadmap
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Work with data science and ENG teams to pitch & execute A/B tests that increased conversions 0.2-0.6%!
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Built a Figma library for the B2C design system so that we can maintain designs systematically at scale
Lead designer for Olo's design system:
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Work with the core DS team to scale and establish processes for using and expanding the DS
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Hold formal UI reviews with designers who are utilizing our nascent DS to ensure their designs follow DS patterns/guidelines
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Oversaw the migration of our DS from Sketch to Figma and onboarded the team to Figma
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Host a design UI forum for designers to ask visual design related questions, propose new components to the DS and ensure we're utilizing the DS consistently within our business units
Created self-service features for our Dashboard tool that restaurants use to manage their digital ordering operations — improved onboarding to Olo's platform from a matter of weeks to seconds
Lead designer for Olo's design system:
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Worked closely with front-end engineers to design and pilot a design system with upcoming B2B features
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Evangelized the design system and assisted other teams who adopted it