# Swathi Krishna > Sr. Staff Product Designer at Addepar | ADPList Mentor Location: New York, New York, United States Profile: https://flows.cv/swathikrishna I am a Staff Product Designer at Addepar based in New York City. I graduated from Carnegie Mellon University with an Information Systems Major and a Human-Computer Interaction (HCI) minor. I strive to design delightful and scalable solutions for consumer and enterprise products. I thrive in fast paced environments, and enjoy working with multidisciplinary teams. I have extensive experience generating end-to-end solutions, developing and expanding design systems, and shaping long-term strategies through analytics, user research and visual design. I have a passion for maintaining design quality and consistency across product lines and reducing design debt. Please visit my online portfolio at http://swathikrishna.com to view my work! ## Work Experience ### Sr. Staff Product Designer @ Addepar Jan 2026 – Present | New York City Metropolitan Area Sr. Staff Product Designer for Addepar Product Language (APL) — Addepar's design system. ### Staff Product Designer @ Addepar Jan 2024 – Jan 2026 | New York City Metropolitan Area Staff Product Designer for Addepar Product Language (APL) — Addepar's design system. ### Sr. Product Designer @ Addepar Jan 2022 – Jan 2024 | New York City Metropolitan Area Sr. Product Designer for Addepar Product Language (APL) — Addepar's design system. ### Sr. Product Designer @ Olo Jan 2021 – Jan 2022 | New York City Metropolitan Area Product Designer for the B2C team: • Work with multi-disciplinary teams to build features for our white-label ordering experience • Use Mixpanel data and output from opportunity workshops to identify areas of opportunity to increase conversions in our while-label ordering experience • Work closely with product to build and contribute to a prioritizing framework to shape the product roadmap • Work with data science and ENG teams to pitch & execute A/B tests that increased conversions 0.2-0.6%! • Built a Figma library for the B2C design system so that we can maintain designs systematically at scale Lead designer for Olo's design system: • Work with the core DS team to scale and establish processes for using and expanding the DS • Hold formal UI reviews with designers who are utilizing our nascent DS to ensure their designs follow DS patterns/guidelines • Oversaw the migration of our DS from Sketch to Figma and onboarded the team to Figma • Host a design UI forum for designers to ask visual design related questions, propose new components to the DS and ensure we're utilizing the DS consistently within our business units ### Product Designer @ Olo Jan 2019 – Jan 2020 | New York City Metropolitan Area Product Designer for the B2B team: • Created self-service features for our Dashboard tool that restaurants use to manage their digital ordering operations — improved onboarding to Olo's platform from a matter of weeks to seconds Lead designer for Olo's design system: • Worked closely with front-end engineers to design and pilot a design system with upcoming B2B features • Evangelized the design system and assisted other teams who adopted it ### Co-Founder & Designer @ Shakti Collaborative Jan 2018 – Jan 2022 Shakti Collaborative showcases the narratives of South Asian women across various career paths, highlighting collective accomplishments and focusing on the untold - the perspectives on marriage, family, sexism and more that are often hidden behind closed doors. By focusing on the topics and factors that are typically stereotyped or unspoken of among South Asians, we aim to create a space for openness, bridge generational gaps and promote South Asian role models. Designed, branded and created www.shakticollaborative.co website on Squarespace. Created content for our Instagram page (https://instagram.com/shakticollaborative?igshid=YmMyMTA2M2Y=) and designed our monthly newsletter. Our website is officially down, and we have merged with Neythri Global. ### Interaction Designer & Researcher @ Bessemer Alliance Jan 2018 – Jan 2019 | Pittsburgh, Pennsylvania Responsible for applying human-centered design methodologies to consult and help clients develop effective business strategies, and design new products/services. In my role, I have: • Traveled nationwide to conduct in-person user interviews using Voyant • Analyzed 100+ user interviews and extracted themes, pain points and opportunities in order to provide research summaries for clients • Created customer journey maps • Used a variety of human-centered design frameworks (ex. bullseye mapping, impact matrices, storyboarding, business model canvas, etc.) to facilitate experience design workshops for stakeholders to establish a shared understanding of major themes surfaced from the user research and ideate on potential solutions. • Created decks to synthesize research findings and workshop engagements ### Presenter @ Product Camp Pittsburgh Jan 2018 – Jan 2018 | Greater Pittsburgh Area Presented a talk titled "User Research: Your Ticket to Informing Business Strategy". The purpose of this talk was to discuss how companies evolving and innovating at a very rapid rate to keep up with the rate at which technology is advancing. Traditional, linear-thinking businesses (ex. industrial companies) are wildly unprepared to perform at the same rate as non-linear and forward-thinking businesses (ex. Uber, Facebook, Airbnb). However, a solution lies in using human-centered research to understand the needs of one’s customers and develop solutions that are innovative and strategic for the business. ### Digital Designer (Brander) @ Branding Brand Jan 2016 – Jan 2018 | Greater Pittsburgh Area Responsible for applying creative solutions to a variety of projects in a fast-paced environment based on style guidelines and industry best practices for the world’s leading retailers. In my role, I have: • Provided data driven design decisions that would improve the user experience for clients’ apps / websites based on optimization analyses • Designed new features to enhance user experience for existing clients • Created UX wireframes and UI visual designs for responsive web, iOS and Android properties • Participated in and sometimes lead, client facing meetings to review designs or help solve usability issues • Collaborated with creative, project management, development, and quality assurance teams to ensure designs are developed as per mocks, client expectations and functional requirements before launch • Assisted in creating an internal design system that consists of reusable and configurable components that would allow developers to develop faster and smarter • Laid the foundation for various tools within the BB engagement platform • Created pitch designs highlighting technological capabilities for prospective clients • Organized and lead a cross-departmental committee to gather and discuss inspirational content that employees and teams can utilize to strive to improve the quality of its products • Worked with an AO to incorporate usability testing into the project process • Managed client relationship, created SOWs and and simultaneously designed multiple projects for an account • Managed the allocation of post-launch design requests for the creative team • Created design challenges for potential candidates to complete as part of the hiring process ### UX Design Intern @ J. Walter Thompson Worldwide Jan 2016 – Jan 2016 UX Designer for the Creative Department as part of the Jumpstart program, working on several client accounts (Google, Northwell, Zytrec, Benadryll, TriBeca Music Festival, Haagen Dazs, Rhinocort). - Created competitive analyses decks - Attended meetings to gather client/user requirements - Developed user flows on Illustrator - Developed and annotated wireframes for mobile/desktop/tablet screens using Omnigraffle - Conducted and designed user test and collected data internally ### Designer @ CMU Protolab Jan 2015 – Jan 2015 | Greater Pittsburgh Area The ProtoLab conducts research at the intersection of social computing and design with the goal of developing tools, processes, and instructional techniques that change the way people solve complex problems creatively and collaboratively. Developed a design language and logo for Peer Presents, an application developed by a graduate researcher that encourages ideation and student participation in a classroom setting; worked in a scrum environment. http://protolab.cs.cmu.edu/ ### Teaching Assistant @ CMU Protolab Jan 2014 – Jan 2015 | Greater Pittsburgh Area Computing@CarnegieMellon 67-262 Database Design Organizational Intelligence in the Information Age 67-272 Application Design and Development (Grader) ### Application Developer Intern @ JPMorgan Chase & Co. Jan 2015 – Jan 2015 | Jersey City, NJ Integrated a database into an existing Java web application in a corporate environment, while also learning how to collaborate with team members domestically and internationally for successfully releasing products. ### Freelance Designer @ ListenLoop Jan 2015 – Jan 2015 | Greater New York City Area Designed different ad creatives for the rising startup, finalized iterations and presented design documents. ### Corporate IT Intern (Project Management) @ Johnson & Johnson Jan 2014 – Jan 2014 | New Brunswick, New Jersey SAP Overall BtB (Back to Basics) - Sent out weekly Finance solution readiness status report to keep track of Technical Acceptance Test (TAT) and status of Finance team activities for the overall BtB initiative. - Replanned and loaded resources of IT and business activities for BtB initiative. SAP UAT GRC (User Acceptance Testing for Governance Risk and Compliance SAP module) - Consolidated hours for all Brazil/Mexico go-live activities for resource cost analysis - Validated master data - Ownership of UAT tester workbook and aggregation of all required fields for tracking - Created test sets and executed test scripts on HPQC - Assisted in the management and tracking of UAT to be completed as per schedule by sending constant updates, helping testers and attending meetings - Managed defects and lead daily meetings with AS to drive timely resolution - Followed up with testers to update test scripts as per Quality and Compliance reviews TCO (Total Cost of Ownership) Process Map - Created a powerpoint as part of the Financial Transparency Team's initiative to visualize the process of how directors input cost/hours for employees and projects on the TM1 tool Vendor Analysis - Partnered with another intern to compare and contrast apps that J&J employees could use to reward and recognize each other Intern/Co-Op Symposium Organizing Committee - Part of the organizing committee to plan and execute the 4th Annual Intern/Co-Op Symposium at World Headquarters where over 250 interns and co-ops from NY, NJ and PA attended - Sent invites to VPs and ITLDP grads to be part of the panel and networking session of the symposium - Wrote up panelists bios and welcome documents for the event - Created follow-up survey and email to co-ops and interns - Helped with logistics on the day-of ### Research Assistant @ Carnegie Mellon University Jan 2013 – Jan 2013 | Social and Decision Sciences Dept. Worked on different projects for a Social and Decision Sciences professor: - Created a data scraping application using the Beautiful Soup python library - Created a survey using Qualtrics - Used Adobe Photoshop to create visual of action units that are triggered for different facial expressions ### Data Strategy and New Business Intern @ Deutsch Jan 2013 – Jan 2013 - Completed intern weekly assignments and attended agency seminars - Created 101 overviews for new business RFI's - Created competitive social decks for new business pitches using Tracx - Wrote for the Deutsch Inc. Blog (see below) - Created a "Best Practices for Using Tracx" deck Client: Lunesta - Created monthly scorecards - Site tracking Client: PNC - Weekly application by product report ### Administrator @ Jana Seva Inc. Jan 2013 – Jan 2013 | Plainview, New York Jana Seva Inc. is a non-profit organization that seeks to promote youth based volunteer service to orphanages and old age homes in India. As an administrative worker, I was responsible for sending emails asking for donations, sending donor receipts, making calls asking for donations and creating a database of the contact info. of donors and potential donors. ## Education ### Bachelor of Science (BS) with University Honors in Information Systems Carnegie Mellon University ### Syosset High School ## Contact & Social - LinkedIn: https://linkedin.com/in/swathikrishna32 --- Source: https://flows.cv/swathikrishna JSON Resume: https://flows.cv/swathikrishna/resume.json Last updated: 2026-03-29