• Established governance process for design system that balances consistency with flexibility, enabling teams to work efficiently while maintaining quality.

• Socialized and advocated for design system in presentations to the digital organization, senior leadership, and non-digital stakeholders.

• Mentored designers on system processes, stakeholder management, and cross-functional collaboration.

• Validated design system documentation clarity by conducting internal user research with stakeholders.

• Led end-to-end redesign of B2B and microsite navigation components, aligning visual and interaction navigation patterns across all navigation components.

• Achieved 88% component reuse rate, 35% reduction in lines of code, and cohesive look and feel by leading adoption of design system in member claims module.

• Defined, documented, and implemented design system components, patterns, and best practices in collaboration with product designers and developers.

• Owned user acceptance testing (UAT) sign-off for monthly Angular and bi-weekly Adobe Experience Manager (AEM) releases.

• Achieved 65% component reuse rate and cohesive look and feel by leading adoption of design system in member message center module.

• Led end-to-end redesign of B2C navigation component to improve users’ ability to find information.

• Achieved 24% increase year-over-year on NPS for “find info on website”.

• Discovered and implemented critical member search and navigation preferences by conducting 100+ UserZoom tests on B2C navigation component explorations.

• Increased bulk dispute capacity by 150% and integrated 3 additional accepted plan types on provider dispute resolution tool resulting in further digitization of claim dispute process.

• Discovered and implemented key preferences on submitted claims search tool and claim details page by conducting card sorts, click tests, and surveys with B2B users.

• Built high-fidelity prototypes quickly for senior-leadership to use in demos to executive level stakeholders demonstrating the impact of the digital organization on company-wide goals.

• Designed compliance operations enhancements to maintain website compliance across all portals.

• Supported senior designers on complex projects.

• Designed, implemented, and built a design system.

• Crafted promotional materials.

• Increased average active site users from 0 to 866 per month by redesigning and building a new website leveraging AI to fill gaps in technical knowledge.

• Oversaw and designed Fault Radio’s first publication highlighting Bay Area music photographers.