# Tanya Singh

> UX/UI Design & Research

Location: Gurugram, Haryana, India
Profile: https://flows.cv/tanyasingh

I started my journey with a B.Tech in Computer Science, which gave me a strong understanding of HTML, CSS, and React and how designs turn into real products. My love for creativity led me to work as a Graphic Designer, where I learned how design connects brands with people. This also helped me understand the business and marketing side of design, focusing on what users need and how they interact with brands. 

As I moved into Product & UX/UI Design, I realized that good design is not just about looks—it’s about solving problems and making things easy to use. I worked on user flows, sitemaps, and wireframes, collaborating with Product Managers to improve digital experiences. I also designed important features like the E-KYC flow, payment sections, and accessibility improvements, ensuring that all users, including those with special needs, have a smooth experience. One of my most exciting projects was redesigning a luxury brand’s website, making it more mobile-friendly and user-friendly.

Through my journey, I’ve learned that impactful design is the perfect blend of technology, user experience, and business strategy. I continue to evolve, creating user-centric digital experiences that not only look great but also work seamlessly.

## Work Experience
### Graphic Designer @ Totality Corp
Jan 2024 – Jan 2024 | Gurugram, Haryana, India
- Designed social media creatives and promotional assets, driving a 25% increase in user interaction and brand visibility
- Created high-quality AI-generated visuals using Stable Diffusion, leading to a 15% rise in content engagement
- Developed a new visual theme for campaigns, aligning with evolving brand identity and improving user retention
- Conducted weekly competitor research across 10+ brands, shaping content strategy and resulting in 30% growth in user engagement
- Contributed to an app that allowed adults and kids to create AI-generated art, enhancing product accessibility and visual appeal

### Graphic Design Intern @ Totality Corp
Jan 2023 – Jan 2023 | Gurugram, Haryana, India
- Designed impactful ad creatives and social media content using data-driven strategies to maximize engagement
- Created AI-assisted marketing materials with custom templates, enhancing creative efficiency
- Conducted market and competitor research to inform design decisions and spark innovative campaign concepts


## Education
### Bachelor of Technology - BTech in Computer Software Engineering
UNITED COLLEGE OF ENGINEERING AND RESEARCH, Prayagraj


## Contact & Social
- LinkedIn: https://linkedin.com/in/tanyasingh20003

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Source: https://flows.cv/tanyasingh
JSON Resume: https://flows.cv/tanyasingh/resume.json
Last updated: 2026-03-31