I am an architect who brings a unique perspective to the marketing world. My background in architecture has instilled in me a deep sense of creativity and strategic thinking with customer focus to craft compelling user-centric stories.

Experience

ListenFirstStrategist

2026 — Now

ListenFirstSocial Analyst

2025 — 2026

The Electric Tube CompanyMarketing and Product Design Lead

2025 — 2025

Evanston, IL

Building LeakLogik, a low-cost IoT device preventing household water waste.

Validated early demand through user surveys, shaping positioning and GTM strategy.

Built pricing models and marketing collateral to support qualification and launch readiness.

Led prototype testing and feedback loops, refining messaging and product-market fit.

The Garage at Northwestern UniversityResident at The Garage

2025 — 2025

Evanston, IL

Building LeakLogik, a product of The Electric Tube Company.

QIAGENGraduate Marketing Consultant

2025 — 2025

Maryland, United States

Worked on the QuantiFERON-TB Gold Plus (QFT) product.

Conducted market research and segmentation to identify growth opportunities for QFT.

Built lead-scoring models and targeting frameworks to sharpen campaign focus.

Created business cases and GTM briefs to align marketing, sales, and product teams.

Education

Northwestern University

Master of Science - MS

School of Planning & Architecture Bhopal

Bachelor of Architecture - BArch

Delhi Public School - India

Experience+4

Education

Master of Science - MS

Bachelor of Architecture - BArch

Experience