• Own global marketing strategy, brand narrative, and positioning for a decentralized real-world data and AI infrastructure network

• Build and scale the ROVR community across contributors, operators, and partners to drive network participation and growth

• Translate complex technical systems into clear, compelling storytelling for public and industry audiences

• Lead multi-channel growth across social, content, and community platforms with a focus on long-term ecosystem value

• Represent ROVR Network externally through public communications, partnerships, and community initiatives

Autonomous Vehicle Data Provision

• Analyze statistics weekly to emphasize a data driven and growth approach across platforms: CCV, CTA, CTR and PV

• Initiated multiple ad campaigns considering scope, requirements, resources and timelines for +50,000 conversions

• Mentor +5 diverse user-generated content (UGC) creators: cross-platform data analytics, KPI conversions and scheduling

• Consult and present to +10 companies regarding live stream ecosystem infrastructure and individual platform features

• Restructure workflow to optimize the repurposing of content: Twitter, Snapchat, Instagram, Reddit and TikTok

• Audit edited video content for 6 individual brands with an emphasis upon ease of consumption and marketability

• Refine scripts as well as captions, descriptions and thumbnails to boost SEO reach and organic traffic

• Direct multiple recording sessions in order to maximize time spent and available raw footage

• Build weekly project roadmaps for increased reach and general quality improvement for +5 individuals

• Organize hundreds of raw form content into an easily accessible database for multiple stakeholders

• Provide exemplar models and datasets for +20 UGC creators to utilize across brands, niches and platforms

• Lead daily stand ups regarding current trends and implementation into unique personal branding

• Study current trends in order to create appealing short-form video content for 150,000+ followers

• Collaborate with 20+ Content Creators in order to average +100,000 views per upload across brands

• Organize hundreds of raw form content into an easily accessible database for potential marketing purposes

• Coach individuals monthly regarding improvement upon brand creation and the art of storytelling via <10s videos

• Launch multiple AI and Machine Learning GTM products and media collaborations across North America for further brand visibility and target marketing reaching over +25M unique users: Microsoft’s Copilot, Google’s Gemini, Adobe’s Acrobat AI Assistant and Generative AI and AI PCs

• Developed a workflow funnel for daily customer facing activities and rewards for +600,000 users of the ROG Elite Rewards Loyalty Program

• Revamped the loyalty reward program to grow daily active users (DAU) by +150% for the North America Region

• Facilitated 5 global GTM initiatives from start to finish bringing exclusive and limited items to the user base

• Launched multiple product and media collaborations across North America for further brand visibility and target marketing reaching over 25M+ unique users: Mission Impossible - Dead Reckoning, Gran Tursimo, Diablo Immortal, Batman, Valorant, Aim Labs, Destiny 2, Baldur’s Gate 3

• Curated marketing assets for quarter-long campaigns for AI and machine learning OEMs to reach 15m+ individuals: Microsoft’s Copilot, Google’s Gemini, Adobe’s Acrobat AI Assistant and Generative AI and AI PCs.

Events: International Society for Technology Education (ISTE), Anime Expo (AX), San Diego Comic-Con, Linus Tech Expo (LTX), Caltopia (Cal Esports - UCB), B&H Bild Expo