Digital designer, helping drive company growth through innovative visual communication

strategies integrated across Marketing, Brand, Copywriters, and Editorial teams.

• Created website landing pages and homepage assets for Marketing on The RealReal.com

• Designed engaging email content based on new campaigns, open rates, and overall performance

• Collaborated with Sale’s Marketing to build effective direct response banner ads

• Developed interactive social media campaign assets for Instagram, Facebook, Twitter and other media channels

• Produced digital collateral for Sales Associates to post on social media, emails, and customizable ads

• Designed updated shipping and unboxing packaging with new sustainability messaging

• Refreshed RealStyle.com with new editorials and campaign launch assets

Brand Division:

• Lead designer for website images, home page content and digital promotional campaign ads.

• Responsible for email marketing design with over 400,000+ subscribers for eCommerce, wholesale marketing division, and cross brand partnerships.

• Accelerated email metrics by partnering with eCommerce and Brand Marketing teams to elevate design and content of email campaigns.

• Collaborated with Marketing, B2B, eCommerce, and Product Development teams to develop design concepts for digital and print campaigns.

• Ideation to production of banner ads, Instagram images, Instagram stories and Facebook campaign content.

• Design Lead on all physical package designs for Ghirardelli eCommerce and Flagship Stores

• Led multiple print and digital projects from design concept to production leveraging expert analysis and market trends.

• Managed direction of professional photo shoots as well as in-house artwork production and photo retouching; photo content was directly utilized in multiple digital campaigns.

• Developed concepts for instore traffic driving experiences and innovations.

• Developed logos, promotional assets and overall brand identities for clients.

• Created entire campaigns from invitations, ads, pop up banners, billboards, digital ads, social media content, panel backdrops, column and other environment designs. For Technet events at Democratic / Republican Convention in Pennsylvania and Ohio, SXSW, politicians and tech company forums in BOS, LA, SF and SD.

• Sponsorship, pitch and marketing decks for events.