# Tegan Anderson

> Art Director at Mixbook

Location: San Francisco, California, United States
Profile: https://flows.cv/tegananderson

Experienced Brand Designer with a demonstrated history of working in the marketing and advertising industry. Skilled in Production Management, Retail, Communication, Art Direction, and Email Design. Strong arts and design professional with a Bachelor of Fine Arts (B.F.A.) focused in Graphic Design from University of North Carolina at Charlotte.

## Work Experience
### Art Director @ Mixbook
Jan 2022 – Present | United States

### Senior Brand Designer @ Mixbook
Jan 2020 – Jan 2022 | California, United States

### Advertising Designer @ The RealReal
Jan 2019 – Jan 2020 | San Francisco, California
Digital designer, helping drive company growth through innovative visual communication
strategies integrated across Marketing, Brand, Copywriters, and Editorial teams.
- Created website landing pages and homepage assets for Marketing on The RealReal.com  
- Designed engaging email content based on new campaigns, open rates, and overall performance
- Collaborated with Sale’s Marketing to build effective direct response banner ads
- Developed interactive social media campaign assets for Instagram, Facebook, Twitter and other media channels
- Produced digital collateral for Sales Associates to post on social media, emails, and customizable ads
- Designed updated shipping and unboxing packaging with new sustainability messaging    
- Refreshed RealStyle.com with new editorials and campaign launch assets

### Graphic & Product Designer @ Ghirardelli Chocolate Company
Jan 2015 – Jan 2019
Brand Division:
- Lead designer for website images, home page content and digital promotional campaign ads. 
- Responsible for email marketing design with over 400,000+ subscribers for eCommerce, 		wholesale marketing division, and cross brand partnerships. 
- Accelerated email metrics by partnering with eCommerce and Brand Marketing teams to 		elevate design and content of email campaigns.
- Collaborated with Marketing, B2B, eCommerce, and Product Development teams to develop 		design concepts for digital and print campaigns. 
- Ideation to production of banner ads, Instagram images, Instagram stories and Facebook campaign	content.
- Design Lead on all physical package designs for Ghirardelli eCommerce and Flagship Stores 
- Led multiple print and digital projects from design concept to production leveraging expert 		analysis and market trends.
- Managed direction of professional photo shoots as well as in-house artwork production and 		photo retouching; photo content was directly utilized in multiple digital campaigns.
- Developed concepts for instore traffic driving experiences and innovations.

### Brand Designer @ Freelance - Graphic Design
Jan 2015 – Jan 2018 | San Francisco Bay Area
- Developed logos, promotional assets and overall brand identities for clients. 
- Created entire campaigns from invitations, ads, pop up banners, billboards, digital ads, social media 			content, panel backdrops, column and other environment designs. For Technet events at Democratic / 		Republican Convention in Pennsylvania and Ohio, SXSW, politicians and tech company forums in BOS, LA, SF and SD.
- Sponsorship, pitch and marketing decks for events.

### Event and Animation Designer @ CHANEL
Jan 2014 – Jan 2014 | Greater New York City Area
Managed the image and prestige of one of the most recognized brands in fashion by managing in-store fragrance and beauty sales events, product launches and product campaigns throughout the New York City market.
- Responsible for project planning, managing project budgets, conceptualization, SketchUp renderings, production and vendor management
- Oversaw production of displays, visual distortion structures, and counter takeovers to ensure final product campaigns were accurately presented to the target market 
- Conducted walkthroughs directly with New York City flagship Creative Directors to detail visual week design briefs.        
-Flagship stores included Bergdorf Goodman, Bloomingdale’s, Macy’s and Saks Fifth Avenue

### Ralph Lauren Fragrance Global Creative, In-House Designer- Vendor @ L'Oréal
Jan 2010 – Jan 2014 | Greater New York City Area
Collaborated with AVP of creative and marketing team to develop concept and brand identity for global launches
-Major launches include Big Pony for Men & Women, Polo Red and Midnight Romance
-Created in-store merchandising - components such as: tester units, in-shelf glorifiers, case lines, animation design concepts for window, aisle and other designated spaces for visual weeks at launch
-Designed promotional and sampling materials such as: billboards, posters, VOC’s, blotter cards, scent seal handouts,  GWP’s, banner ads, take overs and other digital promotional ideas


## Education
### Bachelor of Fine Arts (B.F.A.) in Graphic Design
University of North Carolina at Charlotte


## Contact & Social
- LinkedIn: https://linkedin.com/in/tegananderson
- Portfolio: http://tegananderson.com

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Source: https://flows.cv/tegananderson
JSON Resume: https://flows.cv/tegananderson/resume.json
Last updated: 2026-04-13