# Thiago Augusto > Coding to empower businesses | Senior Software Engineer @ Meta Location: New York, New York, United States Profile: https://flows.cv/thiago I make it my mission to empower individuals and communities through software and learning. Concerning software, it means that what I work with is aligned with the people I want to positively impact. It may be in the ads ecosystem, helping a small NGO build their website, or creating an open-source platform that helps students. Concerning learning, it means that I'll share personal experiences, mentor folks, organize community events and connecting people to opportunities to develop themselves. This is a path of learning every day and sharing when possible. When I'm not working, you can find me trying to learn something new, as playing a new instrument; making magic tricks to my friends; writing a new article for my blog; or recording a fun 30 sec video. ## Work Experience ### Senior Software Engineer @ Meta Jan 2026 – Present | New York, United States ### Software Engineer @ Meta Jan 2024 – Jan 2025 | New York, United States ### Business Engineer @ Meta Jan 2022 – Jan 2024 | São Paulo, Brazil * Worked with multiple cross functional partners across Design, Marketing, Sales and Product Management to ensure feasibility and launch of new UX for SMB Advertisers on multiple surfaces: Instagram(IG) App, Instagram Desktop, Instagram for Business, Ads Manager Desktop, Ads Manager App and Meta Business Suite. * Led and implemented the engagement flow for connecting SMB Advertisers to Meta Marketing Pros in Instagram App. Increase by 70% the Meta Pro connection conversion rate for advertisers that interacted with the engagement flow on IG. Led and mentored another engineer in this project. Deployed to iOS and Android. * Improved the UX and implemented the engagement flow for SMB Advertisers in Ads Manager App. Increased conversion rate on all advertisers connecting with Meta Pros by 7%. Used React Native for front-end and GraphQL, Relay and Hack(PHP) for back-end development. * Maintained and onboarded Instagram advertisers to the internal engagement back-end API. Ensuring logging, reporting and dashboards were in-place. Besides documentation, unit and e2e testing. * Co-led a Customer Centricity workstream to interview Advertisers across the whole Business Engineering org. ### Solutions Engineer @ Meta Jan 2021 – Jan 2021 * Implemented new UX for connecting SMB Advertisers to Meta Marketing Pros in Instagram for Business Website. Used React, GraphQL and Hack(PHP). * Built out Marketing Signals for creating more specific marketing journeys for SMB Advertisers. * Engaged directly with SMB Advertisers and visited Call Centers to find out new opportunities for the advertisers. ### CTO & Co-Founder @ Padrinhos Mágicos Jan 2018 – Jan 2021 | Recife Area, Brazil . Padrinhos Mágicos aims to make volunteering a way to help people. We do that through connecting people who needs help with those willing to help. . Responsible for the team Organization and Android App Development. ### Developer and Researcher @ VTEX Lab Jan 2020 – Jan 2021 - Worked at improving the VTEX Help Center (https://help.vtex.com/) - Used React.js, GraphQL, Node.js, Typescript, and ElasticSearch on a daily basis. ### Professor @ Platzi Jan 2020 – Jan 2020 | Bogotá D.C. Area, Colombia Elaborei e gravei o curso de React Router para a Platzi Brasil. No Curso, é possível aprender, a partir do desenvolvimento de uma plataforma exemplo de e-commerce, os principais tópicos e componentes ao redor da construção de uma aplicação web que utiliza de rotas dinâmicas e Client Side Rendering com React-Router. ### Ambassador @ Campus Mobile Jan 2019 – Jan 2020 Embaixador da 8° edição da competição de aplicativos Campus Mobile, na categoria Smart Cities. Auxiliei as equipes da categoria a desenvolverem seus projetos(desenvolvimento aplicativos, modelo de negócios, pitch), além de divulgar o programa na minha região. O programa Campus Mobile tem como principal objetivo identificar, estimular e contribuir para a formação de talentos em nível universitário para atuação no desenvolvimento de conteúdos e novos serviços de telefonia móvel e contribuir para o desenvolvimento social do Brasil. É também interesse do programa promover a diversidade de gênero, étnica e regional na área de desenvolvimento tecnológico e inovação. ### Software Developer @ Indiquo Jan 2019 – Jan 2019 | Recife e Região, Brasil • Indiquo is a HR Tech focused on the power of people indication and AI. • Responsible for validate the problem and user necessities. • Also responsible for Code Design, Back-End & CloudServices (GCP,Firebase) and Systems Integration(Twillio - Sendgrid). ### Finalist @ Campus Mobile Jan 2019 – Jan 2019 Finalista na categoria SmartCities da 7ª Edição do Programa Campus Mobile, com o Projeto Padrinhos Mágicos. O projeto Padrinhos Mágicos é uma plataforma que conecta voluntários a Casas de acolhimento de crianças e lares de idosos, com o objetivo de levar carinho e afeto para quem tanto precisa. ### Undergraduate Researcher @ LIVE (Laboratório de Inovação Veicular) Jan 2018 – Jan 2019 | Recife, Brazil Desenvolvimento de projetos relacionados a sistemas embarcados, sistemas automotivos e SmartCities em parceria CIn/UFPE/Fiat Chrysler Automobiles. ### Summer Job Intern @ CESAR - Instituto de Inovação Jan 2018 – Jan 2018 | Recife, Brazil Summer Job is a program that was designed by CESAR to offer a practical experience to students, identify talented individuals and provide a rapid prototyping environment for sponsoring companies. During 6 weeks of vacation, teams formed by 4 students from different courses - such as: engineering and computer science, design, business administration, electrical and electronic engineering, advertising and marketing, among others - are challenged to understand, set a solution, prototype and validate innovative solutions for real and current problems within the sponsor's company. ### Technician Researcher @ IFPE - Campus Recife Jan 2016 – Jan 2016 | Recife, Brazil Atuava como desenvolvedor de SOFIA, um sistema para gerenciamento, processamento e análise dos dados em tempo real do sistema RailBee. Além de atuar como extensionista realizando a transferência de tecnologia do IFPE - Campus Recife para CBTU/METROREC. Desenvolvendo também os módulos de hardware para implementação nas Estações da Linha Sul do Metrô do Recife e dos TUEs, Trens de Unidade Elétrica, que atuam nessa via. ## Education ### Bacharelado in Engenharia da Computação Centro de Informática UFPE ### Técnico in Eletrônica IFPE - Campus Recife ## Contact & Social - LinkedIn: https://linkedin.com/in/thiagoaugustosm --- Source: https://flows.cv/thiago JSON Resume: https://flows.cv/thiago/resume.json Last updated: 2026-03-30