# Tiantian Xu

> Product Designer at Snowflake

Location: San Francisco, California, United States
Profile: https://flows.cv/tiantian

I’m a seasoned Product Designer with a track record of crafting intuitive, scalable consumer experiences across mobile, VR, and desktop.

Personal project #The100DayProject: https://www.instagram.com/tiantianxu/

## Work Experience
### Staff Product Designer @ Snowflake
Jan 2025 – Present | Menlo Park, California, United States

### Senior Product Designer @ Meta
Jan 2020 – Jan 2025 | San Francisco Bay Area
• Lead design strategy for Horizon Chats, shaping the roadmap and launching high-impact features like spatial video sharing, quick messaging, and avatar stickers across Meta Quest headsets and mobile apps.
• Designed and launched Meta Quest Calling, owning the end-to-end vision for audio calling across Meta Quest headsets and the Meta Horizon mobile app.
• Developed the Metaverse Persona Library, a scalable design system used across Reality Labs.
• Mentored designers and managed design intern, fostering growth and design excellence.

### Senior Product Designer @ Uber
Jan 2018 – Jan 2019 | Greater Seattle Area
Led the design of Uber’s vehicle marketplace, enabling prospective drivers to seamlessly browse, compare, and rent vehicles tailored to their needs.

### UX Designer - Kindle @ Amazon
Jan 2016 – Jan 2018 | Greater Seattle Area
Led the design of Kindle's core reading experience. Shipped features like bold control, font size, custom fonts, and reading presets. Supported international releases and contributed to the growth of Kindle's reading engagement.

### Senior UX Designer @ Duetto
Jan 2016 – Jan 2016 | San Francisco Bay Area
Led the design of overall user experience (user flow, interaction pattern, style guide) for Duetto's revenue management platform to enable customers build forecasts, customize reports, and manage rates.

### Functional / Interaction UX Designer @ Keas
Jan 2014 – Jan 2015 | San Francisco Bay Area
Led the design of KeasPlus mobile app to enable Fortune 500 employees to complete health incentive plans, participate in fitness challenges, socialize, and develop healthy habits.

The KeasPlus mobile app was successfully launched on Apple Store and Google Play on Fall 2015.

### User Experience Architect @ Lab49
Jan 2012 – Jan 2014 | Greater New York City Area
Designed multiple data-heavy web applications for top-tier investment banks.

- Performed in-depth analysis for a top-rated financial analytics system using a variety of user research techniques.
- Created workflow diagrams and low/high fidelity wireframes, conducted usability tests to refine designs.
- Collaborated with developers to outline technical requirements, provide style guides, and participate in quality assurance reviews.

### User Experience Design Intern @ BrightWire
Jan 2011 – Jan 2011 | Newark, NJ
Led user research and heuristic evaluation for a financial news application. Delivered UI improvements based on usability testing results.

### Web Design Intern @ The Choral Arts Society of Washington DC
Jan 2011 – Jan 2011 | Washington DC
Designed and implemented a promotional website using Google App Engine, HTML and CSS.


## Education
### Master of Science in Human-Computer Interaction
University of Michigan - School of Information
Jan 2010 – Jan 2012

### Bachelor of Engineering in Automotive Engineering (Vehicle Design)
Tsinghua University
Jan 2006 – Jan 2010


## Contact & Social
- LinkedIn: https://linkedin.com/in/tiantianxu

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Source: https://flows.cv/tiantian
JSON Resume: https://flows.cv/tiantian/resume.json
Last updated: 2026-03-25