# Travis Lum > Principal Product Designer Location: San Francisco, California, United States Profile: https://flows.cv/travislum Portfolio // travislum.com NFTs // opensea.io/travislum I’m a creative and product designer with experience inspiring teams to create award-winning digital products, experiential spaces, social media marketing, and everything in between. In that time, I’ve built data-driven native mobile apps for e-commerce, technology, and wellness. Created large-scale immersive experiences for telecommunications retail. Helped craft compelling stories about a beloved supercar. And now navigating the metaverse by way of NFT creation. Comfortable with all aspects of the creative process, I’ve led product design teams of managers and individual contributors across multiple locations and timezones. I have the soft skills to seamlessly partner with stakeholders and other cross-functional leads. I also carry the hard skills necessary to craft elegant visual narratives and design delightful user-centric experiences. Some important things I believe: I believe magic happens when digital products and experiences connect people emotionally with brands. I believe the secret to great creative lies in collaboration. I believe in simplicity. And I believe there’s no skill more important than curiosity. Let’s make magic happen together. ## Work Experience ### Principal Product Designer @ Verkada Jan 2023 – Present | San Mateo, California, United States ### Staff Product Designer @ PlayStation Jan 2022 – Jan 2023 | San Francisco, California, United States ### Associate Creative Director @ Razorfish Jan 2016 – Jan 2022 | San Francisco, California, United States ### Senior Art Director @ Razorfish Jan 2011 – Jan 2016 | San Francisco, California, United States ### Art Director @ Tribal Worldwide Jan 2011 – Jan 2011 | San Francisco, California, United States ### Interactive Art Director @ Young & Rubicam Jan 2011 – Jan 2011 | San Francisco, California, United States ### Interactive Art Director @ Isobar Jan 2010 – Jan 2011 | San Francisco, California, United States ### Interactive Designer @ Young & Rubicam Jan 2007 – Jan 2010 | San Francisco, California, United States ### Web Designer @ HMSA Jan 2006 – Jan 2007 | Honolulu, Hawaii, United States ### Art Director @ Digital Mediums Jan 2005 – Jan 2006 | Honolulu, Hawaii, United States ### Designer @ Y. Hata & Co., Ltd. Jan 2001 – Jan 2005 | Honolulu, Hawaii, United States ### Designer @ Clarence Lee Design Jan 2004 – Jan 2004 | Honolulu, Hawaii, United States ## Education ### Bachelor of Fine Arts in Design University of Hawaii at Manoa ### UX Design UC Berkeley Extension ### National Student Exchange in Interactive Arts & Technology Simon Fraser University ## Contact & Social - LinkedIn: https://linkedin.com/in/travislum - Portfolio: https://www.travislum.com/ --- Source: https://flows.cv/travislum JSON Resume: https://flows.cv/travislum/resume.json Last updated: 2026-04-13