San Francisco, California, United States
Lead PM and sole product designer for an innovative hardware-connected meditation app and subscription service called Core. I owned the roadmap, created specs and wrote user stories for new features, designed and spec'd our CMS, and defined our KPIs. I ran the Agile development process for our Eng team, and also functioned as the primary UX/UI designer for our iOS and Android apps, including the information design of our biometric tracking. Over several years we successfully established and grew a dedicated user base, and in 2021 Core was acquired by Hyperice.