This is an incredible opportunity to be close to some of the world’s most cutting-edge health and scientific breakthroughs, and to be part of a talented team helping bring these important advancements to market so they can improve health and well-being for people around the world.

Together, we’re building and evolving brands and products across the life sciences, biotech, and medical technology industries. As for me, I’m focused on shaping brand identities and creative platforms that are ready for the moments and experiences where these brands show up, ensuring the work is not only creative, but inspiring and informative for the many audiences they need to reach.

Alongside my creative career, the shift to remote work in 2020 revealed how many people were quietly struggling with stress, burnout, and the strain of balancing work with well-being. I saw these patterns in my teams because I had lived them myself.

Over time, I developed health and performance habits that helped me stay resilient through demanding projects, leadership roles, chronic pain, and the push-pull of everyday life. Wanting to offer that support more intentionally, I became a certified holistic health and wellness coach in 2024.

Today, I guide individuals through whole-person wellness using a practical method I call Lifestyle Design. My coaching blends creative problem-solving with evidence-based behavioral science, helping people build resilience, balance, and repeatable habits they can use at work and in life.

Whether someone is entering the workforce or carrying a wide range of responsibilities as a seasoned leader, my goal is the same: help them overcome barriers and build sustainable momentum toward the life they want.

FOCUS AREAS:

• Whole-person wellness coaching

• Lifestyle design, habits, routines, training, and recovery

• Nutrition and physical well-being

• Stress resilience and emotional balance

TCD is my independent creative practice, where I partner with brands across tech, sustainability, life sciences, fitness, wellness, and culture. I lead projects and mentor teams, working across everything from brand identity and narrative development to campaign direction and content strategy.

My approach blends two decades of agency and in-house leadership, helping teams scale, adopt new workflows, and deliver industry-leading creative. I’m both a player and a coach — capable of hands-on execution as well as executive-level vision and direction.

SPECIALTIES:

• Creative direction & brand identity

• Narrative development & messaging

• Campaign & content leadership

• Team building and mentorship

• Wellness-informed, empathetic creative leadership

I joined illi at the beginning, stepping into a bold vision: B2B brands deserve more than static strategy and transactional creative. Buyers face long, crowded journeys, so we built a more human, agile agency focused on bridging brands and buyers.

From day one, I helped build illi’s foundation—shaping the brand identity (logo, positioning, story, voice, ethos, values, and visual system), standing up a creative practice rooted in boutique-level craft at enterprise scale, and launching the agency’s online presence.

Partnering across strategy, account, and operations, I helped build the workflows and creative rituals that operationalized our “empathy with edge” ethos from the inside out. During my time there, the agency strengthened its footing and established early momentum in the B2B space.

I led creative across technology, automation, AI, intelligent systems, and sustainability, with work spanning campaigns, websites, packaging, collateral systems, keynote presentations, and brand workshops.

Whether bringing a brand to market, designing experience-center storytelling, or crafting content across video, social, web, and live events, my throughline remained the same: transforming complex ideas into clear, human, and compelling narratives.

Clients: Siemens, Vertical Harvest, Little House Productions

My Media.Monks story goes like this: I was surrounded by talented people from all over the world, working with smart clients who were changing the world, and I felt like my teammates and I were making a real difference. Safe to say, it made a world of difference in my career.

At its height, I led a global team of 21 spanning three countries and five time zones — creative directors, copywriters, designers, and production specialists. We took on our clients’ toughest challenges, prioritizing a white-glove experience from pitch through production. I focused heavily on maintaining a positive, collaborative culture, grounded in the belief that the work environment we wanted was one we were all responsible for building and protecting.

HIGHLIGHTS:

• Creative platforms and brand identity refreshes for Fortune 150 clients

• Digital marketing ecosystems and always-on content programs

• Full-funnel campaign concepting, development, and execution

• Social-first campaigns, multi-format creative content, and performance-driven assets

Clients: Accelera, Autodesk, Cummins, Hasbro, Lenovo, Mass Mutual, Uber, Uber Eats