# Vandana Pai

> Staff Product Designer at Spotify

Location: New York, New York, United States
Profile: https://flows.cv/vandanapai

portfolio: lifeofpai.com

Hi! I'm a California native turned NYC transplant, currently designing the future of Spotify for the next generation of listeners. I love working in 0 to 1 spaces. 

Previously, I've lead design for SaaS enterprise products, freelanced as a web designer/developer while traveling solo around Asia, lead design for a nonprofit, and designed in the agency world for media, entertainment, sports clients.

At my happiest when I'm trying something new, exploring, or outside 🌱

## Work Experience
### Staff Product Designer @ Spotify
Jan 2024 – Present | New York, New York
Leading design across our Premium portfolio to grow Premium value, expand to new markets, and attract new audiences 🎶

### Senior Product Designer @ Spotify
Jan 2020 – Jan 2024 | New York, New York
Experimenting on growth and revenue-driving projects for the next generation of listeners ✨

### Product Designer II @ Box
Jan 2018 – Jan 2019 | San Francisco Bay Area
I lead the vision and user experience of Box's core product, the web app.

• Lead design on the Metadata, Shield (security), Skills (machine learning), and Preview experiences, all integral parts of Box's ECM vision
• Lead design for the updated sharing experience, increasing collaboration and security in Box
• Lead design and user research for the new feedback, commenting, and annotations features as a part of our core preview experience and making Box a more dynamic, engaging workspace
• Presented on the main stage for both BoxWorks 2017 and 2018, our yearly end-user conference, showcasing projects I had designed

### Product Designer I @ Box
Jan 2016 – Jan 2018 | San Francisco Bay Area

### Freelance Designer and Web Developer @ Self-Employed
Jan 2015 – Jan 2016 | Asia
Before being remote was the new normal, I spent a year as a freelancing digital nomad 👩‍💻🌏   While traveling Asia, I did web and mobile design, web development, and branding for various clients. Select few:

• Rebuilding Alliance, a nonprofit organization promoting peace
• Hamilton Benefits Group, website design and development, branding, and logo design 
• Boost Healthcare Consulting, website design and development

During this time I journeyed solo through Asia with my laptop, journal, camera, and backpack. I spent time in India, Nepal, Myanmar, Thailand, Laos, Cambodia, Vietnam, Malaysia, the Philippines, Indonesia, and Singapore. Ask me about it!

### UX Designer @ Vertigo Software
Jan 2014 – Jan 2015 | San Francisco Bay Area
I did both design and front-end development for apps on different platforms (iOS, Windows, XBOX, smart TVs), primarily in the media entertainment industry. I worked directly with a variety of clients providing design consulting, including GoPro, Red Bull, NHL, MLB, Turner, Microsoft, and the Bill and Melinda Gates Foundation. 

Vertigo was acquired by BAMTech Media (Major League Baseball) in Fall 2015.

### Design Intern @ Viator
Jan 2013 – Jan 2014 | San Francisco, CA

### Marketing Analyst Intern @ TouchOfModern
Jan 2013 – Jan 2013 | San Francisco, CA

### Undergraduate Research Assistant @ University of California, Berkeley
Jan 2013 – Jan 2013 | UC Berkeley
Undergraduate research assistant at the Visual Perception and Aesthetics Lab, under Professor Stephan Palmer

### User Research Intern @ Mighty Play
Jan 2012 – Jan 2012 | San Francisco Bay Area

### Market Research and Analyst Intern @ Mobifusion Inc.
Jan 2012 – Jan 2012 | San Francisco Bay Area


## Education
### Bachelor of Arts in Cognitive Science
University of California, Berkeley


## Contact & Social
- LinkedIn: https://linkedin.com/in/vandanapai
- Portfolio: http://www.lifeofpai.com

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Source: https://flows.cv/vandanapai
JSON Resume: https://flows.cv/vandanapai/resume.json
Last updated: 2026-03-29