Where storytelling meets user experience. With 15+ years mastering both the art of cinematic narrative and user-centered design, I create digital experiences that don't just function—they captivate.

2026 — NowAI M0V1E LLCFounder & CEO

2026 — Now

San Francisco Bay Area

Leading the end-to-end vision, design, and delivery of an AI-powered mobile streaming platform for AI-generated films, setting the creative and product direction from 0→1. Establishing the design-led product strategy, roadmap, and success metrics, aligning user experience, technology, and business outcomes. Defining the interaction model for AI-assisted creation and discovery, ensuring LLM-generated content experiences are intuitive, transparent, and human-centered. Directing cross-functional decision-making across design, engineering, and operations, shaping platform architecture, scalability, and go-to-market readiness. Authoring product requirements and monetization strategy (Stripe, Shopify), and embed AI as a core collaborator in the design and development process to accelerate innovation and iteration.

2020 — 2025UnitedHealth GroupSenior Product Designer

2020 — 2025

Minnetonka, Minnesota, United States

Led UX strategy for a unified healthcare dashboard consolidating claims, payments, prescriptions, and appointments across fragmented systems serving 50M+ users.

Influenced product direction by aligning stakeholders across claims, pharmacy, and billing teams to define a cohesive experience vision.

Redesigned billing workflows, increasing on-time premium payments by 2%, directly impacting revenue and customer retention.

Improved prescription adherence by 1% through simplified mobile refill and tracking experiences.

Established scalable interaction patterns and navigation frameworks adopted across multiple healthcare platforms.

Partnered closely with product managers and engineering leads to resolve ambiguity, prioritize roadmap tradeoffs, and deliver outcomes at scale.

2019 — 2020EasyPostSenior Product Designer

2019 — 2020

San Francisco, California, United States

Led design systems strategy for B2B and developer-facing products, improving consistency and velocity across teams.

Influenced cross-team alignment by partnering with engineering and product leaders on long-term platform design decisions.

Mentored junior designers and contributed to raising design quality and standards across the organization.

2018 — 2019ShutterflyProduct Designer

2018 — 2019

Redwood City, California, United States

Owned end-to-end design for a responsive e-commerce platform serving 40,000 users across 20 camera brands.

Designed and optimized cart, checkout, and authentication flows to improve engagement and conversion.

Collaborated with product, engineering, and marketing to align user experience with business objectives.

Introduced design improvements that reduced friction across multi-brand customer journeys.

2018 — 2018Collinear NetworksUX/UI Designer

2018 — 2018

Santa Clara, California, United States

Redesigned three enterprise dashboards for B2B clients, improving usability for 50,000+ users.

Standardized UX patterns across two major product lines, increasing consistency and reducing design debt.

Education

Academy of Art University

Experience+

Education