•Developed Premium, the company’s flagship product, using Remix and SSR to deliver fast, SEO-optimized e-commerce experiences with improved Core Web Vitals and consistent performance across browsers and devices
•Partnered closely with designers to turn Figma mockups into polished, responsive pages across browsers and devices
•Generated over $1B in annual cannabis sales by optimizing checkout flows reducing cart abandonment and integrating real-time inventory management through the development of a new in-store kiosk experience
•Designed and deployed new Rails endpoints to cleanly separate front-end and back-end responsibilities, improving response times and data handling efficiency
•Improved accessibility and responsiveness of shared UI components, ensuring consistent behavior and appearance across devices, products, and server-rendered environments
•Built and deployed Mixpanel event tracking infrastructure, capturing both conversion funnels and rich user behavior to support product, growth, and retention analysis.
•Refactored large feature areas into context-based, maintainable architectures, improving developer onboarding, testing coverage, and long-term scalability
•Contributed to internal documentation, CI/CD upgrades, and SSR reliability initiatives, helping improve deployment stability and developer productivity