Building Firefly Boards at Adobe: firefly.adobe.com/boards (from incubation to GA)

• Founding PM at Facet, drove pivot into gen-ai space with creation of a new generative-based creative tool (acq.)

• Responsible for driving product execution, marketing, design efforts, user testing,

community engagement

• Led cross-functional teams to launch new products and features

• Conducted user research, market research, and data analytics to

identify key user needs, pain points and market opportunities, and translated them

into product requirements and design solutions

• Developed go-to-market strategies, managed product launches, and executed

marketing campaigns to drive user adoption and growth

• Created and managed artist grants, fostering a strong community of creators,

innovators, and artists within the startup

• Using a data driven approach to inform strategic customer-focused solutions and bring product visions to life from conception by prioritizing and building incremental features and prototypes

• Collaborating with cross-functional engineering, design, and product teams

• Projects include building prototypes (iOS, web, ML microservices, data analytics); designing next-generation interaction paradigms, user interface, and design theory; customer discovery; market research

• worked on initial design/prototype for Adobe Firefly

• Presented work to C-suite

Coach Stanford undergrad and Graduate School of Business students to improve their public speaking skills through interactive lectures and 1-1 coaching sessions

• Increased the personalization of the home screens across Adobe's Creative Cloud applications using AI & ML methods

• Created a prototype to help users create artwork using machine learning for search

• Built UI components using Storybook for React JS

• Created an internal tool for automating the manual analysis of Splunk query analytics