• Lead 40+ store projects across North America (new builds + remodels).

• Adapt Sephora’s design standards to diverse site conditions while maintaining brand consistency.

• Direct cross-functional teams and external partners from site selection through punch list.

• Present layouts and recommendations to VP-level stakeholders, streamlining approvals.

• Oversaw custom builds for clients including Wynn, Bellagio, Venetian/Palazzo, U2, WNBA, Kylie Cosmetics, and Walmart.

• Directed mixed-material fabrication projects across metals, wood, glass, and acrylics.

• Increased profitability by refining planning, strengthening vendor partnerships, and improving team culture.

• Partnered with shop teams on prototyping, reducing errors and elevating final quality.

• Directed studio and fabrication teams of 30+ spanning design, graphics, and installation.

• Led the creative direction and rollout for 120+ for The Good Feet Stores, plus extensive custom projects.

• Drove growth as Partner, managing P&L, client relationships, and marketing strategies.

• Earned 4× ICSC Visual Victory Awards for retail design innovation.

• Developed detailed space plans, millwork layouts, and 3D models to ensure accurate builds.

• Produced presentation materials that accelerated approvals and minimized revisions.

• Delivered multiple retail projects while maintaining design integrity across varying budgets.

• Strategically directed marketing and sales operations for a digital content and marketing firm, achieving a 75% increase in sales over the previous year.

• Oversaw comprehensive company marketing and brand strategies, created all media collateral, and effectively managed relationships with vendors and key accounts.