# Vivian Zhang > Design @ Stuut Location: San Mateo, California, United States Profile: https://flows.cv/vivianzhang My expertise is enterprise software, but make it simple, like consumer-facing experiences. I love all parts of the design process, from research and visual and interaction design, to prototyping and getting into the weeds with engineers. I’m invigorated by fast-paced, ambiguous environments, where I get to think about challenging problems, not just in design, but also in product. Understanding the big picture is just as important to me as fussing about the little details of a polished design. vivianzhang.com Skills: UI / UX, prototyping, product strategy / roadmapping, systems design, information architecture, design research, enterprise software, leading workshops, team leadership, product vision ## Work Experience ### Staff Product Designer @ Stuut Jan 2025 – Jan 2026 ### Staff Product Designer (Contractor) @ Stuut Jan 2025 – Jan 2025 ### Staff Product Designer @ FindMine Jan 2024 – Jan 2025 AI-powered outfit creation for brands such as Lululemon, Gap, and Anine Bing - Led a full B2B SaaS app redesign, modernizing the UI/UX through user research–driven insights. - Established a design system and built a new component library from the ground up. - Supported experimentation during transition from ML to LLM-based systems. ### Staff Product Designer @ Pixlee TurnTo (Now Emplifi) Jan 2021 – Jan 2023 Pixlee TurnTo offers a suite of eCommerce Saas products that enable brands such as Nike, West Elm, Alo Yoga, Carnival Cruises to engage with their online shoppers through ratings, reviews, social media and influencer content. Projects and responsibilities: Spearheaded the redesign strategy of our flagship product, Ratings and Reviews. - Conducted significant research. Developed new information architecture that increased task completion success rate from 27% to 88%. New architecture was the cornerstone of the redesign strategy.  - Set vision, defined and prioritized phases for the execution alongside Product and Engineering.

 - Extensive conversations with internal team members to understand product, engineering architectural limitations, user pain points, and internal team inefficiencies.

 - Coordinated design projects to ensure all work tied together to achieve our vision. ”Launched new product feature that enables brands to incentivize their shoppers to submit more reviews. Brands increased the number of reviews collected by 150%, and increased reviews coverage across their product catalog by 4 - 7%. Streamlined the creation process of photos galleries. Wrestled with abstract concepts, led team in rethinking these concepts, and collaboratively found solutions within engineering constraints. Redesigned core feature for users to moderate reviews, with a focus on decreasing confusion for new users. Part of our product-wide redesign. Mentored designers, upheld high design standards, and modeled best practices for design team. Upleveled stakeholders’ design knowledge. Communicated research findings and explained design rationales. ### Product Designer @ Stack Overflow Jan 2020 – Jan 2021 Part of company's innovation team exploring new products to enable developers and technology companies to authentically engage one another around common topics. ### UX/UI Designer @ Ontera Jan 2018 – Jan 2019 Ontera is developing a molecule detection platform that brings precision diagnostics to HumanDx and AgTech. I was the first and sole designer. ### Product Designer @ Joist Jan 2017 – Jan 2018 | San Francisco Bay Area Joist is an iOS, Android, and desktop app that allows trade contractors to estimate, invoice, and collect payments. ### Lead Designer @ Pixlee TurnTo (Now Emplifi) Jan 2014 – Jan 2017 | San Francisco Bay Area Pixlee is a B2B marketing platform that helps brands like Go Pro & Old Navy bridge the gap between social media & their ecommerce experiences. ### Teacher @ Teach for America Jan 2011 – Jan 2014 - Taught 7th grade science, 8th grade science, and high school geometry over the past 3 years. - Designed and delivered effective, engaging, rigorous lessons that reach all learners. - Tracked student data and continuously improved teaching to increase percentage of students achieving mastery. ### Web Designer & Developer @ Dash4Teachers Jan 2012 – Jan 2012 Dash4Teachers was an iPhone app (no longer available) that allowed teachers to create a daily list of parents to call and track data from those calls. As a fellow teacher, I experienced the pains of forgetting my clipboard or sticky notes, which meant students were likely to fall off my radar. We designed this app to help alleviate this pain point, for ourselves and other teachers. - Cooperated closely with 6 team members in developing iPhone application that increases teacher-parent communication. - Designed and developed website, performing full spectrum of web-related tasks: design and layout, graphic creation and optimization, HTML and CSS standards compliant, traffic generation, search engine optimization, and ongoing updates ### Graphic Design Intern @ Philadelphia City Planning Commission Jan 2010 – Jan 2011 - Developed >250 page Philadelphia city-planning book from the initial wireframes to final production - Established visual language and branding of the product, from the initial iterations of the color scheme and layout to the logo and graphics ### Design Editor of 125th Board @ The Daily Pennsylvanian Jan 2009 – Jan 2009 - Recipient of 4 Gold Circle Awards to Student Journalists hosted by the Columbia Scholastic Press Association: • Page One Design Portfolio • Feature Page Design • Portfolio of Work • Informational Graphic Portfolio - Oversaw the design team’s daily procedures, including designing the newspaper and managing a staff of 15 members. - Redesigned layout of newspaper as a new promotional campaign. ## Education ### Bachelor in Majoring in History and International Relations; Minoring in Fine Arts and Economics University of Pennsylvania ## Contact & Social - LinkedIn: https://linkedin.com/in/taiweivivianzhang - Portfolio: http://vivianzhang.com --- Source: https://flows.cv/vivianzhang JSON Resume: https://flows.cv/vivianzhang/resume.json Last updated: 2026-04-13