# Volkan Eren > Product Executive - Empowering fast paced organizations with user centered product strategy, business alignment, and ruthless execution. Past: Altro, PayPal, Braintree, DineTap, Oracle, Carnegie Mellon Location: United States, United States Profile: https://flows.cv/volkan 15+ years experienced discovery driven product manager with a can-do attitude towards any complex problem. I've launched multiple business-wise and technically complex products, obsessively defended my customers' needs, motivated every team around me, created Braintree/PayPal's top strategic initiatives, and delivered well beyond expectations. As the former CEO of a startup, senior product lead of high growth strategic initiatives at Braintree, advisor to founders, and director of product at Altro, I know how to start from scratch, set things into motion, conduct actionable customer interviews, create and drive business goals, budget the work, recruit the right people, form mutually beneficial partnerships, deploy iterative products, grow multiple products at the same time, form realistic long term strategies, motivate team to meet and exceed targets, and create new leaders along the way. ## Work Experience ### Head of Product & Design @ CoinTracker Jan 2024 – Present | San Francisco, California, United States ### Product Lead & Strategist @ Unknown Jan 2023 – Present | San Francisco Bay Area Example Client 1: Stealth AI Startup - Head of Product Joined as a long-term senior product leader to pivot the company and develop a new product strategy. Company Direction, Product and Marketing Strategy - Analyzed existing offerings and market to define pivot opportunities while mitigating risk and aligning investors. - Refined feature sets of multiple MVPs, reduced scope, prioritized tasks ruthlessly, and delivered on the products. AI Powered Coding Marketplace - Resolve github tickets using context-aware AI coders assisted by human reviewers. - Helped define the feature set for the MVP, reduced scope and prioritized tasks ruthlessly. - Launched the product for early user feedback. Iterated on multiple launches to reach more user personas. Example Client 2: Early Stage Fintech - Product Strategist Joined as a short-term strategist to define the growth strategy of an early stage fintech startup. Multi-Channel Marketing and Growth Strategy - Advised mid-stage fintech CEO on product marketing and business strategy. Helped with partnership opportunities. - Defined meaningful metrics and experiments on various landing pages for improving funnel conversion rates. ### Head of Product, Design, and Technology @ Altro Jan 2021 – Jan 2023 | Oakland, California, United States Organizational Leadership and Management - Building teams and strategy - Built the product team, led, scaled, and managed cross-functional teams across the entire organization, including design, engineering, and operations. - Established a culture of continuous employee improvement by implementing frequent feedback cycles and goals. Fundraising & Board/Investor Relations - Product Expert - Helped raise $18M for Series A by providing a strong fintech product strategy and a competitive roadmap. - Advocated for product strategies that increase financial strength of our users during board/investor meetings while achieving strong metrics in execution. Altro Mobile App - Build credit, expand financial literacy - Launched in iOS first to reach users quickly. Also developed for Android for future relaunch. - Developed extensive analytics to determine funnel drop-offs, revealed counter-intuitive insights using data, reworked the User Experience to ensure higher conversion rates. - Provide financial literacy courses to app users through an easy to use UX. Subscriptions Card - Credit Building Card for Subscription Payments - Designed, built, and automated the operational end-to-end pipeline, including internal tooling for customer service agents. - Launched, redesigned, and re-launched multiple iterations of the product with differing user experiences, product partnerships, and configurations to maximize funnel conversion rates. Rent Reporting - Build credit by paying rent - Launched, improved, and audited product that builds credit by reporting rent to credit bureaus. - Led existing relationships with reporting partners towards highly favorable outcomes for our users. KYC, Onboarding, Customer Lifecycle - Build credit by paying rent - Launched a compliant, seamless, and effective onboarding flow that significantly cut down fraud rates. - Built policies, processes, and training for the operations team as well as internal tooling. ### Senior Product Lead @ Braintree Jan 2018 – Jan 2021 | San Francisco Led a top strategic initiative "Enterprise Omnichannel" that expands the company's reach into brand new verticals and segments while also delivering on record revenue for PayPal. Started at ideation phase, created org-wise awareness and buy-in at C-level, got the funding. Delivered on the vision with 50+ engineers, multiple PMs, tens of cross collaborating teams, extensive sales/support trainings, and external partnerships. Frequently recognized as “Key Talent” with multiple awards from the CEO of PayPal and awarded additional spot bonuses for performing “beyond expectations.” - In Person Payments: Based on merchant insights, built a new product from scratch to extend Braintree's e-commerce capabilities into the physical card processing world. Released product was used in omnichannel scenarios by top tech firms. Read more at: https://www.braintreepayments.com/features/in-store - Braintree Extend Took a product that was in Beta phase and drove significant growth with the addition of new capabilities and new target segments. The product is now out of beta and extensively used by our top customers. Read more at: https://www.braintreepayments.com/products/braintree-extend - Custom Actions Launched the product and piloted with an international telecom giant. Delivered a brand new serverless global payments service that can instrument 3rd-party payment methods for Braintree merchants. Read more at: https://medium.com/braintree-product-technology/braintree-functions-18a5ceb27af4 - SDKs / Developer Experience Led Braintree's foundationally strong SDK product. Launched new internal event tracking to allow advanced analytics and insights. Set up dashboards for monitoring progress. Build your own Braintree integration at: https://developers.braintreepayments.com/start/overview#client-and-server-sdks ### Founder & CEO @ DineTap Jan 2016 – Jan 2018 | San Francisco, CA DineTap offers dynamic pricing and mobile payments to bring customers to restaurants when restaurants have empty tables. - Identified customer pain points, surveyed the market, and set the product direction for a team of 15 people. - Brought 50% more customers during slow times to restaurants using unique dynamic pricing solution. - Negotiated and closed partnerships with restaurants. Maintained over 80% retention rate after a free trial period. - Generated 30% week-over-week user growth during Y Combinator’s Startup School Founder Track. Web Application - Two Sided Marketplace - Led an agile team from an idea into a minimally viable product, available on www.dinetap.com. - Worked in cross-functional teams locally and remotely for the design and implementation of the application. - Trained and coached designers, engineers, and data analysts to build an autonomous team of problem solvers. - Analyzed customer feedback, user funnels, and KPIs to build new features and improve on existing ones. ### Technical Lead & Product Owner @ Oracle America Jan 2011 – Jan 2017 | Santa Clara, California Started as a software developer and transitioned into product while managing and directing multiple projects. Customer Beta Program (Customer Acquisitions Through Product Trials) - Worked with and got trained by the principal product manager in Oracle's customer facing beta program. - Attended customer meetings, analyzed pain points, and managed internal engineering team. - Performed customer research, analyzed and documented new customer information for business intelligence. Innovation Group (Machine Learning Solutions) - Led the innovation group, identified inefficiencies in current tools, helped build machine learning team expertise. - Designed a machine learning solution to a classification problem which saved 80% of the manual classification time. RelBuild (Internal Cross-Functional Collaboration Product) - Designed, recruited for, full-stack implemented, and successfully handed off a major design collaboration tool. - Worked with cross-functional teams and personally used their tools for deeper user empathy. - Set the standard for incremental design reporting and boosted productivity by 50%. Runtim (Internal Timing Analysis Tool) - Learned TCL programming, took a complex code base and modularized it for improved stability and productivity. - Designed and implemented new algorithms and features used for improved analysis accuracy and design sign-off. Team Building (Social Events and Knowledge Exchange) - Identified a lack of team building events and knowledge exchanges in the organization. - Led weekly ice cream socials for team building and helped organize bi-weekly tech talks for knowledge exchange. ### Teaching Assistant and Peer Tutor @ Carnegie Mellon University Jan 2009 – Jan 2011 | Pittsburgh, PA - Graded, structured, and taught classes in Programming, Statistics, Linear Algebra, Physics, and Engineering. ### Summer Intern @ PDF Solutions Jan 2011 – Jan 2011 | San Jose - Identified design pain points and automated product process. - Generated designs for testing the limits of industry standards on lithography. ## Education ### Master of Science - MS in Computer Engineering Carnegie Mellon University ### Bachelor of Science - BS in Computer Engineering Carnegie Mellon University ### International Baccalaureate in Science & Math Track The Koc School Istanbul ## Contact & Social - LinkedIn: https://linkedin.com/in/volkan-eren --- Source: https://flows.cv/volkan JSON Resume: https://flows.cv/volkan/resume.json Last updated: 2026-04-05