With a passion for human-centered AI/ML experiences, workflow optimization, and surfacing insights that drive smarter decisions, I bring over 8 years of design impact across B2B and B2C products in healthcare, life sciences, e-commerce, and humanitarian sectors. Visit my website here: https://gracehsiehdesign.com/

2023 — 2025Medidata SolutionsSr. UX Designer

2023 — 2025

New York City Metropolitan Area

Scaled impact: Designed and scaled a clinical data standardization platform that unified fragmented operations, reducing turnaround time from months to days across extraction, de-identification, medical coding, and report delivery.

0→1 platform design: Led 0→1 design of a synthetic data exploration platform using AI-generated patient data, establishing interaction patterns that enabled trust, interpretation, and decision-making for trial planning.

Platform stewardship: Led a mid-stream refactor of internal protocol data tools, shaping interaction and review experiences—including model-assisted, human-in-the-loop audit—to reduce manual effort and

strengthen quality control.

Strategic validation: Led 0→1 experience design for intelligent protocol optimization, translating product and strategy research into a first-phase MVP that validated market needs and informed product direction and future investment.

Direction-setting: Established new experience direction for a legacy study feasibility platform, aligning stakeholders on forecasting and scenario optimization concepts and informing future roadmap decisions.

2012 — 2023UnknownProduct Design and Strategy Consultant

2012 — 2023

Experienced in designing marketing websites, B2C saas websites, iOS app, B2B marketplace, and data dashboard to help increase lead generation and conversion. Services also include building branding, visual identity system, and visual communication design since 2012. Highlights for the past 5 years:

Patientrials (3.5 months in 2020) – Redefined the experience of the AI-powered patient recruitment platform, creating a scalable design system and overhauling trial search, filtering, and enrollment flows — streamlining patient effort and boosting selection confidence. Increased 36% CTR and 16% Enrollment and reduced 41% bounce rate.

Invidica (3.5 months, 2021)– Designed the AI-powered B2B wholesale marketplace from early stage, establishing the design system, integrating the model to inform profitability-prediction, and optimizing search and selection — enabling faster, more informed purchasing.

Designed conference websites and campaign materials for international conferences, including three consecutive years for the U.S.–Taiwan High-Tech Forum and the diplomatic UNDP Nigeria Lake Chad Niamey Conference, delivering cohesive visual branding and digital presence.

Skills: Visual Design, User Experience Design, Visual Communication Strategic, Human-centered Design, ethnography research, and Data Visualization. I am comfortable leading from the discovery to delivery process and obsessed with information design from aesthetics, readability to accessibility.

2021 — 2022PaigeSr. UX Designer

2021 — 2022

New York City Metropolitan Area

Owned the end-to-end process, leveraged user insights, and integrated multi-platform

touchpoints to develop an integral user experience that enables pathologists to organize and prioritize patient cases through an automated flow.

Built the journey map, wireframes, concepts, and high-fidelity prototypes that accelerated validation. Justified design decisions to develop MVP that will support the project management needs for cancer research.

Co-created a scalable design system to support enterprise products.

Fostered digital collaboration with pathologists, stakeholders, engineers, and product managers to identify and develop feasible and desirable solutions.

2020 — 2021TaelorProduct Design Lead/ Manager

2020 — 2021

Led generative and explanatory research with 400+ target audiences that grew a startup from ideas to understanding TAs, unmet needs and behavioral patterns, and reduce risk at business development.

Worked as product design lead with a team of 16. Established efficient workflow and adopted the Scrum to forge collaboration across design, PM, and engineering teams.

Led the design system creation, including the brand guide and UI/UX of the subscription-based e-commerce service MVP and the path forward.

Mentoring junior designers to provide support for growth and collaboration.

2019 — 2020CAREDiscovery Project Lead, Design Strategist, Innovation

2019 — 2020

Greater Atlanta Area

Conducted in-depth research with crossfunctional departments and encouraged a holistic approach to executing all project plans, researching and designing a systematic way of prioritizing challenges, generating ideas, and promoting collaboration among cross-functional teams. In one of our most recent projects, I guided the program through its research and design phase, designing user needs, specifying the context of use, and evaluating design before the program was shelved due to organizational changes.