# Will Finch

> Staff Software Engineer

Location: Danville, California, United States
Profile: https://flows.cv/willfinch

## Work Experience
### Senior Software Engineer @ Flexport
Jan 2024 – Jan 2025 | San Francisco Bay Area
•  Team Lead and Architect of the Pricing Engine, responsible for designing and scaling Flexport’s pricing system, reporting key metrics to leadership, and leading cross-team integrations to expand pricing decision capabilities.
•  Implemented a multi-model machine learning pipeline to dynamically select the optimal pricing model based on input criteria, improving pricing accuracy and automation.
•  Mentored and onboarded new team members, fostering technical growth and ensuring smooth integration into the team.

### Software Engineer II @ Flexport
Jan 2023 – Jan 2024 | San Francisco Bay Area
•  Led the migration of team services to a new company infrastructure, improving developer experience, reducing costs, and enhancing scalability.
•  Designed and implemented the Multi-Modal Curator, a big data tool that identifies the most efficient shipping routes, optimizing logistics and reducing transit costs.
•  Implemented Flexport’s custom integration with Winmore, a key partner managing bids during RFP season. The integration enhanced transparency in the bidding process and increased contracts won for 2024 compared to past years.

### Senior Software Engineer @ Conquer
Jan 2021 – Jan 2022
•  Transitioned existing web applications to a micro-frontend architecture leading to improved scalability, extensibility, and more efficient development cycles.
•  Led a team of frontend developers to ensure all web applications achieved rigorous quality standards, resulting in improved client satisfaction and operational efficiency.

### Software Engineer @ Conquer
Jan 2020 – Jan 2021
• Built a web platform to allow fortune 500 corporate clients to track key performance indicators and interact with Conquer's numerous software services.
• Developed a graphical drag-and-drop flow editor to allow clients to construct complex automated sales processes within their organization.

### CEO and Founder @ Marble Creators
Jan 2016 – Jan 2020 | Davis, California
• Founded a social media mobile startup and scaled the platform to thousands of global users.
• Developed the entire application stack and oversaw all the platform's UI design and product requirements.


## Education
### Master of Science in Applied Artificial Intelligence in Computer Science
University of San Diego
Jan 2021 – Jan 2022

### Bachelor of Science - BS in Business/Managerial Economics  | Minor Computer Science
University of California, Davis
Jan 2012 – Jan 2017


## Contact & Social
- LinkedIn: https://linkedin.com/in/will-finch-20348b13b

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Source: https://flows.cv/willfinch
JSON Resume: https://flows.cv/willfinch/resume.json
Last updated: 2026-03-29