# Xiaobi Iris Pan > International Design Juror · Keynote Speaker | XR & AI Futurist | Ex-Amazon Design Lead | Emerging Tech: Interactive Installation · Physical + Digital · Social Impact | Design Blogger (25M+ Reads) Location: Mountain View, California, United States Profile: https://flows.cv/xiaobi Xiaobi (Iris) Pan is a globally-recognized pioneer in Emerging Technology Design, specializing in Spatial Computing, AI, and Physical + Digital Innovation. Formerly a Lead Designer at Amazon (XR & AI) and Sr. Designer at Mastercard Labs, she has been the inventor of the sound interactive installation visited by over 1 million participants, the app designed to plant 100 million trees on our planet by 2025, and a series of industry-leading new technology products and experiences. She has been invited to present her work at a variety of prestigious venues, ranging from Apple Inc. to global conferences including HarvardXR, IEEE GEM, IXDC, Hong Kong BODW, Design Shanghai, SF Design Week, and the Atlanta Design Festival. She has given guest lectures at leading institutions, including Tsinghua, Peking University, IIT, Purdue, Northeastern, ArtCenter (ACCD), Berklee College of Music, SCAD, China Academy of Art, Beijing Film Academy, and Santa Clara University. Iris has also served as a jury member of 20+ international design awards, including the A' Design Award, Australian Good Design Awards, SF Design Week Awards, Shorty Awards, IxDA Interaction Awards, K-Design Award, Taipei Design Award, Indigo Design Award, the World Brand Design Society Awards, the IAA Awards, etc. Outside of work, she likes to write, make music, and saber to her custom songs in Virtual Reality. She is a design blogger with over 220k followers on Zhihu and her writings on design, technology and their social implications have reached over 25 million readers worldwide. To learn more: https://irispan.com/ https://www.zhihu.com/people/iris.pan/ ## Work Experience ### Lead Designer, XR/AI @ Amazon Jan 2022 – Present | 帕罗奥图, CA Mobile AR experience design + GenAI powered shopping experience innovation ### Speaker & Guest Lecturer @ Iris Pan | Research & Speaking Jan 2019 – Present Delivered guest lectures and workshops at leading global universities and Fortune 500 companies, bridging the gap between academic research and industrial application. Focused on the intersection of XR storytelling, Emerging Technology Design, Sensory Design, and Human-Centered Innovation. CORE THEMES ⁃ HCI & Tangible Interactions: Purdue, Northeastern, IIT ⁃ The Future of Storytelling: Tsinghua, Peking University, SCAD, BFA ⁃ Design for Impact: ArtCenter (ACCD), Santa Clara University ⁃ Sensory & Sound Design: Apple Inc., Berklee College of Music KEY ENGAGEMENTS ⁃ U.S. Academics: Northeastern, Purdue, ArtCenter, SCAD, Berklee ⁃ Global Academics: Tsinghua, Peking University, China Academy of Art, IIT ⁃ Industry & Keynotes: Apple Inc., Immersive Insiders (XRDC), AADU (Asian American Designers Union) ### Advisory Board Member @ UCLA (Extension School) Jan 2024 – Present Advisory Board Member for UCLA Extension School's Design & Arts program ### Council Member @ Asia Design Week Jan 2024 – Present Asia Design Week Organizing Committee Council Member ### Jury @ Asia Design Week Jan 2024 – Jan 2024 2024 The Asian Vanguard Art & Design Competition (AVADC) Jury Member ### Design Blogger @ Zhihu.com Jan 2013 – Present Writes about #design #technology #psychology #philosophy Contents read and shared by 25 million+ readers to date 220k+ followers (https://www.zhihu.com/people/iris.pan) ### Senior UX Designer & New Interface Group Lead @ Mastercard Jan 2019 – Jan 2021 | 纽约, 美国 - Design innovative B2B(2C) solutions for retail, payments, online marketplaces and SMBs. e.g., the Mastercard Smart Contract Platform, Marketplace Empower solution. - Lead new interface + new commerce experience innovation, e.g., XR and gamified shopping experiences. - UX prototyping for social-impact-driven internal incubator projects, including what later became the Mastercard Priceless Planet Coalition, Mastercard Donation Platform, etc. ### AR Designer @ Harvard University (Center for Green Buildings and Cities) Jan 2018 – Jan 2018 | 剑桥, MA - Designed and developed an AR spatial data visualization app for Harvard CGBC’s House Zero, one of the world’s most energy-efficient buildings, enabling real-time interaction with building performance data in Augmented Reality. ### Senior UX Designer @ CI&T Jan 2017 – Jan 2017 | Shanghai, China - Designed the ChickVacc app for world-leading animal health company Merial. - Redesigned the official website for CI&T, a global digital solution company. - Gave talks at HK CityU to influence their UX strategy on behalf of CI&T China. ### Human Interaction Designer @ COC (Creature of Creation) Jan 2015 – Jan 2016 | 上海市, 中国 - Invented interactive installation & hybrid retail experience, Love Cassette. Over 1 Million visits and profits generated to date. (https://irispan.com/lovecassette) - Created Kinect-based double-player battle game for Bosch’s washing machine launch campaign with 100k+ participants in a month. - Originated gesture-based interactive installation, Hexant. Featured by Asia Design & Management Forum, totaling 30k views in 3 days. ### Product Designer @ Iris Pan | Design Studio Jan 2013 – Jan 2015 | 上海市, 中国 - Branding and UX design for SMB (Small and Medium-sized Business) and industry clients. ### UX Designer @ Qingting.FM Jan 2013 – Jan 2013 | Shanghai, China - UX Design for Qingting Star FM - UX Design for Qingting Sports FM - UX Design for Qingting FM Android products ### UX Designer @ IBM Jan 2012 – Jan 2013 | 北京市, 中国 - UX Design for IBM China Development Labs, Emerging Technology Institute (Big Data, Cloud Computing, etc.) ## Education ### Master in Design Studies - Technology (MDes Tech) Harvard University ### Cross Registration at the Media Lab and MIT Engineering Dept Massachusetts Institute of Technology ### Bachelor of Engineering in Industrial Design | Digital Product Design Zhejiang University ### Exchange Student Tunghai University ## Contact & Social - LinkedIn: https://linkedin.com/in/irisxpan - Portfolio: https://www.irispan.com --- Source: https://flows.cv/xiaobi JSON Resume: https://flows.cv/xiaobi/resume.json Last updated: 2026-04-13