# Xiaoyang Hu

> Product Builder & Designer | Grad @UW | Prev. Intern @ Siemens & AKOOL | GenAI & B2B

Location: San Francisco, California, United States
Profile: https://flows.cv/xiaoyang

✨ Product Designer with B2B & B2C experience, specializing in Generative AI products, enterprise SaaS, and cross-platform UX/UI. Skilled at turning complex workflows into intuitive, user-centered solutions.

🖥️ Internship experience includes Siemens, AKOOL, Lanma.ai, and Mobile Now. Leading 0→1 product designs, building design systems, and launching AI-native features used by global clients.

🎓 M.S. Digital Media (HCI) @ University of Washington · B.Eng. Landscape Architecture @ Tongji University.

📷 Passionate about design for impact: from building AI tools to creating classrooms in rural China, and always capturing life through my camera lens.

## Work Experience
### Product Desginer @ AdsGency AI
Jan 2026 – Present | San Francisco Bay Area

### Product Design Intern @ Siemens
Jan 2025 – Jan 2025
Sole Designer | Siemens Xcelerator (Digital Industries Group) | Enterprise Data integration(ETL) Platform

- Led 0→1 product design of Xdata Hub, Siemens’ data integration platform as the sole product designer, delivering MVP in 8 weeks under aggressive timelines.
- Led end-to-end UX for 6 core data-integration modules, collaborating with PM and engineering to drive scope and prioritization.
- Established a customized design system with 100+ components, icons, and color tokens from scartch, aligning with Siemens’ brand and industrial software needs.
- Introduced AI-assisted data mapping & visual pipeline builder by competitive analysis, improving usability and positioning the platform competitively in SMB ETL market.

### Product Design Intern @ AKOOL
Jan 2025 – Jan 2025
First Design Intern | AI Video Generation (7M users & $40M ARR) | #1 on Inc. 5000 – Fastest-Growing Companies in America 

- Independently redesigned Image Generator 2.0 end to end, shipping 90+ responsive screens across web and mobile, achieving measurable gains in user rating by +0.3 and daily usage by +17%.
- Delivered cross-platform AI features, including Image-to-Video on mobile and Talking Avatar & Face Swap for Adobe Express, expanding third-party integrations.
- Led user research with 10+ global participants, conducting interviews and usability tests to uncover critical UX gaps and prioritize high-impact improvements.
- Enhanced marketing UX across the landing page, dropdown navigation, and two product pages, improving visibility of new AI features and increasing module CTR by 20%.

### Product Designer @ The Museum of Flight
Jan 2025 – Jan 2025
- Improved wayfinding success for elderly visitors by 40% through collaboration with museum staff to map real visitor routes and constraints.
- Designed an accessibility-first mobile guide (large text, high contrast, audio navigation), increasing task success by 50% in usability tests.

### Campus Leader @ adplist.org
Jan 2025 – Jan 2025

### Graphic and Website Designer @ Nimble Surgical
Jan 2024 – Jan 2025 | Seattle, Washington, United States
A healthcare startup innovating cardiovascular catheters incubated by UW | Comlead consultancy project

- Redesigned company website to improve UX, mobile responsiveness, and WCAG-compliant accessibility; mapped user journeys and restructured content, reducing bounce rate by 15%.
- Led brand redesign, including logo, color palette, and typography; created scalable templates to unify digital and print materials, resulting in +25% brand consistency across all assets.

### Product Designer Intern @ 澜码科技
Jan 2024 – Jan 2024 | Shanghai, China
AskXBot Agentic AI Platform | AI-native Enterprise SaaS

- Designed 15+ AI-native modules (agent orchestration, prompt tuning, batch LLM evaluation), delivering hi-fi prototypes (Investment Advisory Assistant, BI for Bank Sales) for enterprise demos.
- Improved RAG accuracy by redesigning the knowledge base with smarter table structures and domain-specific segmentation.
- Scaled the design system across three product cycles and led regular design QA reviews, achieving 98% implementation consistency across frontend and backend teams.

### Product Designer Intern @ Mobile Now Group
Jan 2024 – Jan 2024 | Shanghai, China
Design Agency for Global Luxury Brands (CHANEL, LVMH, Disney, etc.)

- Disney World of English: Designed tablet UX flows including device setup, child-lock controls, and audio interaction patterns, delivering a safer and more intuitive experience for early-education users.
- CHANEL School of Perfume: Localized core web experiences (login, registration, membership center) for CHANEL School of Perfume, ensuring cultural alignment and brand identity.


## Education
### Master of Science - MS in Digital Communication and Media/Multimedia
University of Washington

### Bachelor of Engineering - BE in Landscape Architecture
Tongji University

### Master's degree
Communication Leadership at the University of Washington


## Contact & Social
- LinkedIn: https://linkedin.com/in/xiaoyang-hu-elena
- Portfolio: https://xiaoyanghu.com

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Source: https://flows.cv/xiaoyang
JSON Resume: https://flows.cv/xiaoyang/resume.json
Last updated: 2026-04-13