# Xinyu Zhao

> Engineering at Typeface

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/xinyuzhao

## Work Experience
### Staff Software Engineer @ Typeface
Jan 2023 – Present | Palo Alto, California, United States
Developing on-brand Generative AI products for enterprise marketing.
AI video agents for video ads and market videos,

### Technical Lead @ TikTok
Jan 2021 – Jan 2023 | Mountain View, California, United States
stealth projects on blockchain infrastructure.
TikTok account platform, user authentication and authorization, account safety and integrity.

### Senior Software Engineer @ Meta
Jan 2016 – Jan 2020 | Menlo Park
Facebook Feed Ads ranking team:
Worked on ads quality modeling improvement, feedback tracking and feature experiment.
Instagram Growth: 
Worked on cross-channel growth notification strategies to drive user activation and user resurrection. work on notification delivery platform and ML optimization to support multiple Instagram products.

### Software Development Intern @ Cadence Design Systems
Jan 2015 – Jan 2015 | Austin, Texas Area
Voltus Group of Cadence.
Built and deployed the circuit node data store.

### Research Intern @ Microsoft
Jan 2014 – Jan 2014 | Beijing City, China
Hardware Computing Group, Microsoft Research Asia, under supervision of Dr. Chunshui Zhao. 
Highlights include:
# Pharos: the Indoor Localization with Visible LED Light.
# Mobile Kinect Platform for Indoor 3D Mapping.

### Research Assistant @ HKUST
Jan 2013 – Jan 2013 | Hong Kong
Integrated Power Electronics Lab, under Prof. Wing-hung Ki. 
# Project: Integrated CMOS Active Rectifier for Wireless Powered Device


## Education
### Master’s Degree in Computer Software Engineering
The University of Texas at Austin

### Bachelor's Degree in Electrical and Electronics Engineering
Zhejiang University

### Exchange Student in Electrical and Electronics Engineering
The University of Hong Kong


## Contact & Social
- LinkedIn: https://linkedin.com/in/xinyu-zhao-0

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Source: https://flows.cv/xinyuzhao
JSON Resume: https://flows.cv/xinyuzhao/resume.json
Last updated: 2026-03-29