• Led UX strategy and design for multi-industry clients, shaping scalable digital products across e-commerce, B2B, hospitality, and biotech.

• Defined interaction and UX frameworks to address diverse user needs and business constraints.

• Guided large-scale product experiences, mentoring junior designers and aligning cross-functional teams.

• Used system-level IA, flows, and prototypes to drive clarity and product decisions from discovery to delivery.

• Designed end-to-end UX for Verizon’s core consumer platforms (Verizon.com & My Verizon App), shaping scalable service experiences across mobile and web.

• Improved usability and clarity across high-traffic customer shopping journeys.

• Partnered with product, engineering, and agency teams to deliver consistent experiences.

• Contributed to the evolution of the My Verizon design system, improving navigation structure, interaction patterns, and cross-surface consistency.

• Built interactive, clickable prototypes to demonstrate user flows and design concepts, enabling stakeholder alignment and early validation of product direction.

• Contributed to the conceptualization and execution of both existing and forward-looking product features, supporting early-stage ideation through production-ready design.

• Collaborated with client teams to deliver interactive experiences for global brands, including Boston Consulting Group, Morgan Stanley, BMW, and others, translating complex business requirements into user-centered design outcomes.

• Led digital product proposals with entrepreneurs for venture capital pitches, contributing to over $300,000 raised in funding.

• Delivered UX solutions for startups across diverse industries, designing digital products that met both user needs and business goals.