# Yamilah Atallah > Designer @ TikTok, x IG & Twitter Location: United States, United States Profile: https://flows.cv/yamilah ## Work Experience ### Product Designer @ TikTok Jan 2024 – Present Working on TikTok stories! ### Product Designer @ Instagram Jan 2022 – Jan 2023 Worked on IG stories! ### Product Designer @ Twitter Jan 2021 – Jan 2022 Worked on Twitter Blue & Twitter Communities! ### Product Designer @ Abstract Jan 2021 – Jan 2021 ### Product Designer @ thoughtbot Jan 2018 – Jan 2020 thoughtbot is a design and development consultancy. Companies work with thoughtbot to help them kick off their businesses by validating and building out their new, risky product ideas, but we also help with hiring, building out teams and culture, and other internal matters. I worked on one person startups to Fortune 500 enterprises, universities, and non-profits. This was always in small, purpose-built teams, selected to fit the needs of each project. I engaged in full, end-to-end partnerships with the companies I worked with: helping companies de-risk their ideas so that they could find product-market fit, build MVPs on that, and learn. I've worked with clients like Houseparty (now acquired by Epic Games), True Botanicals, Bulletproof Coffee, the San Mateo County of California, and more, to build validated MVPs—helping these organizations improve their internal experiences (in the case of my work with San Mateo county), grow their offerings, or just get off the ground altogether! Another thing that's unique about thoughtbot is that designers are expected to perform as front-end developers as well—I've worked in a range of codebases: React Native, ReactJS, Rails, and more. Everything we design, we are expected to implement. Designers are brought on from thoughtbot to help companies build out design teams and practices—I worked with our clients to provide a source of mentoring, cultural development, and kickstart design hiring. I've helped True Botanicals—increasingly outgrowing off-the-shelf tools like Shopify—become a true software company, with their own, custom codebase to match; I've designed & developed Houseparty's desktop experience, bringing React expertise to the team; worked with Bulletproof Coffee's own Bulletproof Labs to design the first software solutions that will help towards their new venture as a biohacking gym. Unfortunately, the pandemic created challenges for thoughtbot, and the SF office my team and I worked out of had to be closed. ### Product Designer @ LevelUp Jan 2017 – Jan 2017 LevelUp, at the time (prior to GrubHub's acquisition of it), was a product that allowed users to make, and pick up, orders from nearby restaurants (their network was extensive; it was mostly in US-NE, but there were international clients, too). There were two sides to this business: the main app, which allowed users to make orders on any restaurants in LevelUp's network, but also another side, where we worked with these restaurants to make bespoke apps (iOS and Android) for users to build rewards with. This latter side is the one I worked on. It was a total of 4 designers, including myself. I worked with these restaurants to bring their brands to native apps for their dedicated customers. I also created and maintained all the design templates based off LevelUp's SDK, which sped up design time and improved on the outputted quality by several orders of magnitude. I wrote and maintained the CSS templates for the web-based portions of LevelUp's experience (we had some web experiences that we offered to customers, too), also speeding up design time enormously. I designed the native mobile experiences for Zaxby's, Pret-A-Manger, Clean Juice, Cowboy Chicken, and Noon Mediterranean! ### Product Designer & Front-End Developer @ Prolific Works (formerly Instafreebie) Jan 2016 – Jan 2017 Instafreebie (now Prolific Works) made it easy for small, indie authors to get their content out there, and build fans. The product allowed you to release your book (or chapters), send it out to fans in a short link to a landing page, and then allow fans to claim books. In the process, the author would get customer emails. This allowed them to build those fanbases, as email communication is really effective towards this. I was the only designer, but I was also a developer. The company was only about 12, and about half were developers. I worked with the marketing and copywriting side to redesign various parts of product (e.g., the landing pages, etc.). In this process, we made use of Google Analytics extensively—we were lucky to have hundreds of thousands of unique sessions a day to A/B test with, too, and constantly watch for changes in our funnels. My improvements to the book claim page—a critical part of our product—resulted in a 12% increase in claims, while my improvements to the book upload process resulted in a 19% increase in book uploads (by authors). Both of these were 99% stat sigs, as our high usage made it easy to faithfully test impact of all the new improvements (and product offerings!) I designed. Everything I designed, I also implemented. Ours was a Laravel codebase (with Blade and Boostrap). ### Product Designer @ Intralinks Jan 2016 – Jan 2016 Intralinks is file storing service (think Dropbox or GDrive) product that helps banks, and other large enterprises, manage their complex mergers and acquisitions. These are extremely sensitive files, and they can be subject to severe litigation, so safety and privacy is of the utmost importance to their clients (Merck, Bank of America, etc.). I was on a team of around 12 designers and researchers to build new features and improvements into Intralinks (and some of their related offerings). Of particular importance to these clients is having an easy, intuitive way to manage permissions on these important files, which was one of my main focuses in my time there. But I also created very extensive style guides, as our product has a long history, and many of our offerings were acquisitions—understandably, inconsistencies can crop up, and it contributed to user confusion and, ultimately, at times, churn. My work helped bridge the gap between these products, reducing front-end complexity, but also bringing clarity to our users by disguising those seams between products. ## Education ### High School Diploma in Architectural Design Design and Architecture Senior High ### Bachelor of Fine Arts - BFA in Design & Fine Arts Massachusetts College of Art and Design ## Contact & Social - LinkedIn: https://linkedin.com/in/yamilah - Portfolio: https://yamilah.com - Dribbble: https://dribbble.com/yamilah - GitHub: https://github.com/yamilah --- Source: https://flows.cv/yamilah JSON Resume: https://flows.cv/yamilah/resume.json Last updated: 2026-03-31