# Yasmeen Rasheed > Behance.net/yasmeenrasheed Location: United States, United States Profile: https://flows.cv/yasmeen Hi! I'm a well rounded designer with over 8 years of experience creating innovative, beautiful, and usable design solutions for various industries including tech, agencies, e-commerce, health & wellness, B2B, B2C, and more. Most recently, I worked as a visual designer at LaunchDarkly, a leading feature management platform. There, I designed and developed web pages, landing pages, emails, banners, and social media assets that aligned with the company's brand identity and marketing goals. I also collaborated with the product and engineering teams to create user-friendly and engaging interfaces for the platform. I have extensive experience and expertise in using Figma, the Adobe Suite, PowerPoint, Keynote, and more. I am passionate about creating design solutions that enhance user experience, increase conversion, and drive growth. ## Work Experience ### Marketing and Brand Designer @ LaunchDarkly Jan 2019 – Jan 2022 | Oakland, CA ### Senior Visual Designer @ WHM Creative Jan 2018 – Jan 2019 | Oakland, CA - I created product and interface designs, wireframes, interactive design solutions, and visual design material in a fast paced environment for clients in the tech industry. - I created design systems that guide the formation of new creative assets, brand identities, and products using industry leading software such as the Adobe Suite, Sketch, and InVision. ### Visual Designer @ Medallia Jan 2018 – Jan 2018 | San Mateo, CA I redesigned new website pages for the company site and refined product designs for new translations. I created and executed overall brand design for Medallia City Tours including logo design, social media collateral, website and mobile design, and environmental design. ### Senior Visual and Product Designer @ VINCI Jan 2017 – Jan 2017 | Watford, United Kingdom - I created prototypes, UI designs, UX wireframes, and mobile application designs for one of the leading construction companies in the UK, Vinci Construction.  - I contributed to the look and feel of the entire product experience, defining the expression of UX and UI for the company’s new B2B mobile and web app platform to replace their current method of bidding for clients, eliminating tons of paperwork and files. - I worked as a user advocate, making decisions based on data from A/B testing and user experience research. I have a passion for prototyping solutions as part of the design process. - I lead the design strategy while communicating my ideas to stakeholders, the development team, and the production teams to refine the most effective design experience ### Senior Visual and Product Designer @ Freelance Jan 2016 – Jan 2017 ### Senior Visual Designer @ Endava Jan 2016 – Jan 2016 | Mendham, New Jersey, USA I led visual, brand, and product design projects. I met with Endava's clients, created prototypes, UX wireframes, interface designs, web designs, logos, brand identities, social media and advertising designs for clients such as Western Union, Ebay, and Michael Kors. ### Lead Designer @ Push Brand Jan 2014 – Jan 2016 | Ridgefield Park, NJ, USA I led visual, brand, and product design projects. I met with Pushbrand's clients, created prototypes, UX wireframes, interface designs, web designs, logos, brand identities, social media and advertising designs for clients. ### Digital Designer @ Hertz Jan 2014 – Jan 2014 | Park Ridge, NJ I designed all digital collateral for the company such as advertisements for social media and other online platforms. I made design edits to the company website and created prototypes for new website concepts for other services offered by Hertz. ## Education ### Bachelor of Fine Arts - BFA in Graphic Design William Paterson University of New Jersey ## Contact & Social - LinkedIn: https://linkedin.com/in/yasmeen-rasheed - Website: https://Behance.net/yasmeenrasheed --- Source: https://flows.cv/yasmeen JSON Resume: https://flows.cv/yasmeen/resume.json Last updated: 2026-04-05