# Ye Chen > Senior Software Engineer @ Velocity Global Location: San Diego, California, United States Profile: https://flows.cv/yechen As a Principal Software Development Engineer at Mediaocean, I lead large-scale projects that automate and integrate multi-source ads inventory data, and optimize converged media campaigns. With over four years of professional experience in Python and server-side development, I have delivered impactful solutions for clients such as NBCUniversal and secured a $370K deal with a new data partner. I hold a Master's degree in Computer Science from Purdue University, where I also worked as a Research Assistant on topics such as data mining and biomedical data processing. I am passionate about learning cutting-edge techniques and applying them to solve real-world problems in the ads tech domain. I am looking for a senior SDE position where I can leverage my strong problem-solving abilities, expertise in server-side development, and collaborative skills. ## Work Experience ### Senior Software Engineer @ Velocity Global Jan 2023 – Present | San Diego, California, United States ### Principal Software Development Engineer @ Mediaocean (formerly 4C Insights) Jan 2022 – Jan 2023 | Chicago, Illinois, United States ▪ Multi-Source Ads Inventory Automation and Integration - Orchestrated large-scale ETL processes for handling, analyzing, and curating inventory from Linear TV, CTV, and OTT data vendors (Nielsen, Vizio, Teletrax, Beeswax, Beachfront, etc.) - Seamlessly integrated data pipelines with GHA deployment and Kibana for real-time monitoring and tracking. - Integrated with event-driven alerts to proactively mitigate system downtime. ▪ Converged Media Optimization - Took ownership of inventory and viewership data management and processing, developing task-specific data structures for accurate campaign spot selection in optimization. - Significantly improved overall system response time by 50% through Snowflake SQL query optimization - Collaborated closely with frontend engineers to design and implement server-side services, RESTful APIs, incorporated with caching (Redis) and hybrid authentications in Agile style, sticking to CI/CD approach. - Proficient in utilizing Kubernetes for effective pod management and resource orchestration. - Successfully conducted proof of concept tasks to determine optimal implementation approach for reach & frequency data prediction. ▪ Specialized in mentoring and providing comprehensive technical guidance and walkthroughs, received positive feedback from 10+ junior backend engineers for clear and organized onboarding process, resulting in reduced ramp-up time and increased productivity. ▪ Received consistent accolades from direct manager and teammates for exceptional expertise in rapid bug debugging and turnaround. ### Senior Software Development Engineer @ Mediaocean (formerly 4C Insights) Jan 2021 – Jan 2022 | Chicago, Illinois, United States - Led the successful delivery of the Unified Measurement product within 3 months collaborated with the team. Leveraged highly abstracted class design for long term benefits and AWS services for effective management of large datasets. - Played a pivotal role in designing and implementing critical functionalities for the NBCUniversal’s One Platform, facilitating daily inventory data ingestion and enabling seamless delivery of specific features like scheduled measurement reports. ### Software Development Engineer @ Mediaocean (formerly 4C Insights) Jan 2019 – Jan 2020 | Chicago, Illinois, United States - Implemented and delivered features for SCOPE TV Planner backend application and web server. - Led the migration effort to transition backend application code for four projects from Python 2 to Python 3, ensuring compatibility, improved performance, and adherence to modern development standards.- Served as the maintainer of the company's critical data warehousing, processing over 7k files 30GB data daily, and migrated Python 2 to 3 version changes with precision and accuracy. - Took ownership of an independent project as a new hire, driving its success and securing a $370K deal with a new data partner. Independently integrated a new data provider and client into our platform. ### Research Assistant @ Purdue University Jan 2017 – Jan 2017 | West Lafayette, IN • Development of automation software in R for biomedical data analysis to identify cancer cells from different pathological stages with high accuracy. • Coordinated all aspects of data mining, including pre-process of raw biomedical data, selection of classification methods and evaluation of models. • Ability to handle highly stressed situations and unexpected errors in an efficient manner. • Coding, testing and fixing programming errors. ## Education ### Master’s Degree in Computer Science Purdue University Jan 2016 – Jan 2018 ### Bachelor’s Degree in Computer Science, Biology(General) Purdue University Jan 2013 – Jan 2016 ### Bachelor’s Degree in Biology/Biological Sciences, General China Agricultural University Jan 2010 – Jan 2015 ## Contact & Social - LinkedIn: https://linkedin.com/in/ye-chen-118734122 --- Source: https://flows.cv/yechen JSON Resume: https://flows.cv/yechen/resume.json Last updated: 2026-03-23